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The Cranfield Management Research Ser.: Strategic Marketing Planning by Malcolm B. McDonald (Trade Paperback)
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The_Book_Fountain (184531)
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About this product
Product Identifiers
PublisherTaylor & Francis Group
ISBN-100749407670
ISBN-139780749407674
eBay Product ID (ePID)95646186
Product Key Features
Number of Pages150 Pages
LanguageEnglish
Publication NameStrategic Marketing Planning
SubjectMarketing / General, Strategic Planning
TypeTextbook
Subject AreaBusiness & Economics
AuthorMalcolm B. McDonald
SeriesThe Cranfield Management Research Ser.
FormatTrade Paperback
Dimensions
Item Height0.7 in
Item Weight12.1 Oz
Item Length9.1 in
Item Width6 in
Additional Product Features
Intended AudienceCollege Audience
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