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Social Media Marketing for Your Business, Second Edition by Carol L. Morgan (2025, Trade Paperback)

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About this product

Product Identifiers

PublisherBuilderbooks

ISBN-100867188170

ISBN-139780867188172

eBay Product ID (ePID)21072304136

Product Key Features

Number of Pages128 Pages

Publication NameSocial Media Marketing for Your Business, Second Edition

LanguageEnglish

SubjectE-Commerce / Internet Marketing, General

Publication Year2025

TypeNot Available

AuthorCarol L. Morgan

Subject AreaReference, Business & Economics

FormatTrade Paperback

Dimensions

Item Height0.3 in

Item Weight9 Oz

Item Length10 in

Item Width7 in

Additional Product Features

Edition Number2

Intended AudienceScholarly & Professional

SynopsisYour marketing program starts with a strong foundation with your website, brand and content working harmoniously. Once you establish your foundation, you can build upon it. In the updated second edition of Social Media Marketing for Your Business, discover how to create a winning marketing plan by carefully setting goals, creating a strategy, and targeting audiences. Use the information to take a long-term approach to building and maintaining an effective marketing strategy with social media as a main component. Learn how to: Create a cohesive content plan with strategy and goals to increase website traffic and maximize engagement and interaction on social media. Set online and social media goals and measure your success in reaching them. Manage your online reputation to position yourself as an expert and your business as the one to work with., You have a website and social media accounts, but do you know how to make them work together and work for your business?Your marketing program starts with a strong foundation with your website, brand and content working harmoniously. Once you establish your foundation, you can build upon it. In the updated second edition of Social Media Marketing for Your Business, discover how to create a winning marketing plan by carefully setting goals, creating a strategy, and targeting audiences. Use the information to take a long-term approach to building and maintaining an effective marketing strategy with social media as a main component.Learn how to:* Create a cohesive content plan with strategy and goals to increase website traffic and maximize engagement and interaction on social media.* Set online and social media goals and measure your success in reaching them.* Manage your online reputation to position yourself as an expert and your business as the one to work with.