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Relationship Marketing : Winning and Keeping Customers by Adrian Payne, Moira Clark, Helen Peck and Martin Christopher (1998, Trade Paperback)
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The_Book_Fountain (185064)
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About this product
Product Identifiers
PublisherElsevier Science & Technology Books
ISBN-100750640170
ISBN-139780750640176
eBay Product ID (ePID)96031737
Product Key Features
Number of Pages320 Pages
Publication NameRelationship Marketing : Winning and Keeping Customers
LanguageEnglish
SubjectMarketing / General, Customer Relations
Publication Year1998
TypeTextbook
Subject AreaBusiness & Economics
AuthorAdrian Payne, Moira Clark, Helen Peck, Martin Christopher
FormatTrade Paperback
Dimensions
Item Height0.8 in
Item Weight16.7 Oz
Item Length9.2 in
Item Width6.1 in
Additional Product Features
Edition Number2
Intended AudienceScholarly & Professional
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