About this product

Product Identifiers

PublisherWiley & Sons, Incorporated, John

ISBN-100471168718

ISBN-139780471168713

eBay Product ID (ePID)1062955

Product Key Features

Number of Pages319 Pages

LanguageEnglish

Publication NameQuestionnaires and Inventories : Surveying Opinions and Assessing Personality

Publication Year1997

SubjectMethodology, General, Assessment, Testing & Measurement, Statistics

TypeTextbook

AuthorLewis R. Aiken

Subject AreaSocial Science, Psychology

FormatHardcover

Dimensions

Item Height1.2 in

Item Weight23.5 Oz

Item Length9.4 in

Item Width6.4 in

Additional Product Features

Edition Number1

Intended AudienceScholarly & Professional

LCCN96-053659

Dewey Edition21

IllustratedYes

Dewey Decimal150/.28/7

Table Of ContentHistory and Methods of Social and Psychological Investigation.Constructing, Administering, and Scoring Questionnaires.Constructing, Administering, and Scoring Psychological Inventories.Samples and Populations.Statistical Analysis of Questionnaire and Inventory Data.Norms, Reliability, and Validity.Standard Questionnaires.Standard Inventories.Appendices.Glossary.References.Indexes.

SynopsisA complete, hands-on guide to designing, administering, and interpreting questionnaires and inventories Whether you want to measure aptitudes, attitudes, tastes, or persuasions, buying habits, health risks, or political bents, this guide can show you how to design and use the right tools for the job. Drawing upon his considerable experience designing and administering questionnaires, inventories, and rating scales of all sorts, psychologist Dr. Lewis R. Aiken:Shows you how to build and administer your own questionnaires and inventoriesCovers all types of instruments, including those used in everything from behavioral sciences to marketing and medical research to political pollingProvides practical, highly accessible coverage of the statistical analysis of dataCritically reviews most commercially available questionnaires and inventoriesDesigned to help you quickly master the skills you need to design, use, and evaluate your own questionnaires and inventories, the enclosed computer diskette includes a gold mine of programs, guidelines, templates, and other useful automated tools., A complete, hands-on guide to designing, administering, and interpreting questionnaires and inventories Whether you want to measure aptitudes, attitudes, tastes, or persuasions, buying habits, health risks, or political bents, this guide can show you how to design and use the right tools for the job. Drawing upon his considerable experience designing and administering questionnaires, inventories, and rating scales of all sorts, psychologist Dr. Lewis R. Aiken: Shows you how to build and administer your own questionnaires and inventories Covers all types of instruments, including those used in everything from behavioral sciences to marketing and medical research to political polling Provides practical, highly accessible coverage of the statistical analysis of data Critically reviews most commercially available questionnaires and inventories Designed to help you quickly master the skills you need to design, use, and evaluate your own questionnaires and inventories, the enclosed computer diskette includes a gold mine of programs, guidelines, templates, and other useful automated tools.

LC Classification NumberBF176.A483 1997