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Masters of the Word: How Media Shaped History from the Alphabet to the Internet by William J Bernstein (Paperback, 2014)
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About this product
Product Information
In his new book, William J. Bernstein, the celebrated author of A Splendid Exchange, chronicles the history of media, starting with the origin of writing thousands of years ago in Mesopotamia. The revolutionary tool gave rise to the world s ancient empires. And when Phoenician traders took their alphabet to Greece, literacy s first boom led to the birth of drama and democracy. But it s t just new communication techlogies that have changed the worldit s access to them. Vernacular bibles gave rise to religious dissent, but it was only when the combination of cheaper paper and Gutenberg s printing press drove down the cost of books by 97 percent that the fuse of Reformation was lit. The Industrial Revolution allowed information to move faster and farther than ever before, though it concentrated power in the hands of those who ran radio and TV stations, large newspapers, and then, totalitarian governments. With the twenty-first century boom of the mobile Internet, control of media has again spread, and the world is both more connected and freer than ever before. An utterly captivating, enlightening book, Masters of the Word will change the way you look at techlogy, human history, and power.Product Identifiers
PublisherGrove Press / Atlantic Monthly Press
ISBN-10080212139x
ISBN-139780802121394
eBay Product ID (ePID)207646726
Product Key Features
Book TitleMasters of the Word : How Media Shaped History
Number of Pages448 Pages
LanguageEnglish
Publication Year2014
GenreTechnology & Engineering, Language Arts & Disciplines, History, Social Science
TypeTextbook
AuthorWilliam J. Bernstein
FormatTrade Paperback (Us) ,Unsewn / Adhesive Bound, Paperback
Dimensions
Item Height1.2 in
Item Weight14.5 Oz
Item Length8.8 in
Item Width5.5 in
Height208mm
Width137mm
Weight399g
Additional Product Features
Date of Publication26/06/2014
SubjectPopular Culture & Media: General Interest
Intended AudienceTrade
Place of PublicationNew York
Spine33mm
Country of PublicationUnited States
Author BiographyWilliam J. Bernstein Willliam J. Berstein is a financial theorist and historian whose books include The Four Pillars of Investing, The Birth of Plenty, and A Splendid Exchange.
Content NoteBlack & White Illustrations, Black & White Tables, Maps, Figures
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