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Managing the Marketing Functions: The Challenge of Customer-centred Enterprise by Stewart A. Washburn (Hardcover, 1988)
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About this product
Product Identifiers
PublisherMcgraw-Hill Education
ISBN-139780070684416
eBay Product ID (ePID)89899732
Product Key Features
Number of Pages448 Pages
Publication NameManaging the Marketing Functions: the Challenge of Customer-Centred Enterprise
LanguageEnglish
SubjectManagement, Marketing
Publication Year1988
TypeTextbook
AuthorStewart A. Washburn
FormatHardcover
Dimensions
Item Height250 mm
Item Weight7100 g
Item Width163 mm
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorStewart A. Washburn
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