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About this product
Product Identifiers
PublisherPalgrave Macmillan
ISBN-100333921453
ISBN-139780333921456
eBay Product ID (ePID)2177779
Product Key Features
Number of Pages448 Pages
LanguageEnglish
Publication NameInternational Business Environment : Diversity and the Global Economy
Publication Year2002
SubjectPolitical Economy, International / Economics, Globalization, International / General, Management
FeaturesRevised
TypeTextbook
Subject AreaPolitical Science, Business & Economics
AuthorJanet Morrison
FormatTrade Paperback
Dimensions
Item Height1 in
Item Weight30.3 Oz
Item Length9.6 in
Item Width7.2 in
Additional Product Features
Intended AudienceScholarly & Professional
LCCN2001-058774
TitleLeadingThe
Dewey Edition21
IllustratedYes
Dewey Decimal337
Edition DescriptionRevised edition
Table Of ContentThe Internal Environment of Business * The Global Economy and Globalization Processes * The National Economic Environment * Major Economic Systems * The Cultural Environment: Diversity and Globalization * Society and Business * The Changing Political Environment: National, Regional and International Forces * The International Legal Environment of Business: Moving Towards Harmonization * World Trade and the International Competitive Environment * Technology and Innovation * International Financial Markets * Global Change and Challenges of the International Environment
SynopsisThis new text, designed for introductory level business environment courses, offers the most comprehensive and the most international coverage of the subject especially on the changing global and technological environments. Written in a very student-friendly style it also includes numerous pedagogical features to assist learning including learning outcomes, web alert boxes, case studies (full and mini), key concepts, summary boxes, review questions, assignments etc.