Product Information
Fresh ideas can mean big profits—but only if they make it to market and sell. If you need the best practices and ideas for creating and delivering new products and services this book is for you. This collection of HBR articles will help you decide which ideas are worth pursuing, adapt offerings from the developing world to wealthy markets, tailor your efforts to meet customers' most pressing needs, make inexpensive products on a vast scale, and avoid classic pitfalls such as stifling innovation with rigid processes.Product Identifiers
PublisherHarvard Business Review Press
ISBN-139781422162613
eBay Product ID (ePID)106461854
Product Key Features
Number of Pages272 Pages
LanguageEnglish
Publication NameHarvard Business Review on Inspiring & Executing Innovation
Publication Year2011
SubjectManagement
TypeTextbook
AuthorHarvard Business Review
FormatPaperback
Dimensions
Item Height210 mm
Item Weight270 g
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorHarvard Business Review
Series TitleHarvard Business Review