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Freiberger Beitraege Zur Interkulturellen und Wirtschaftskommunikation Ser.: A Forum for General and Intercultural Business Communication: Chinese and Western Business Cultures : A Comparison and Contrast by Michael B. Hinner (2005, Trade Paperback)

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About this product

Product Identifiers

PublisherLang Gmbh, Internationaler Verlag Der Wissenschaften, Peter

ISBN-103631536801

ISBN-139783631536803

eBay Product ID (ePID)50212560

Product Key Features

Number of Pages168 Pages

LanguageEnglish

Publication NameChinese and Western Business Cultures : a Comparison and Contrast

SubjectLeadership, Economic History, Organizational Behavior, Infrastructure, Commerce

Publication Year2005

FeaturesNew Edition

TypeTextbook

Subject AreaBusiness & Economics

AuthorMichael B. Hinner

SeriesFreiberger Beitraege Zur Interkulturellen und Wirtschaftskommunikation Ser.: A Forum for General and Intercultural Business Communication

FormatTrade Paperback

Dimensions

Item Weight8.5 Oz

Item Length8.3 in

Item Width5.8 in

Additional Product Features

Intended AudienceScholarly & Professional

LCCN2005-057510

Dewey Edition22

Series Volume Number2

Number of Volumes1 vol.

IllustratedYes

Dewey Decimal302.3/5

Table Of ContentContents : Michael B. Hinner: General Introduction: Seeking to Harmonize the Conflicting Images of China - Dirk Hohnberg: Ethnical Stereotypes May Be Crucial for the Successful Preparation Process of Intercultural Business Situations - Gregor Miroslawski: Market Entrance in China within the Context of Intercultural Communication - Norma Möller: Intercultural Differences in Management Processes of Sino-German Joint Ventures - Xu Huaning: Business Communication in China - Zhu Jianxin: Cultural Differences between China and Other Countries - Shanna Kistaubayeva: Intercultural Business Communication as Demonstrated by a Joint Venture between Germany and China - Ma Zheng: A Study of East-Asian Corporate Culture.

Edition DescriptionNew Edition

SynopsisThe series seeks to illuminate, highlight, and spotlight (intercultural) communication in the world of business. This second volume focuses on China in an intercultural business context. Due to China's growing importance in today's world, it is imperative to obtain some insights into Chinese culture in order to begin to understand Chinese business practices. By examining the issue from a Western and a Chinese perspective, a more comprehensive view becomes possible. What appears baffling to Western managers may become understandable after a comparison with and contrast to the Chinese perspective. This is what this volume accomplishes: Shed light on misperceived aspects of intercultural business encounters.

LC Classification NumberHF5718.2.C6C45 2005