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The Mom Test: How to talk to - Paperback, by Fitzpatrick Rob - Very Good
US $14.32
ApproximatelyS$ 18.55
Condition:
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
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Shipping:
Free USPS Media MailTM.
Located in: Philadelphia, Pennsylvania, United States
Delivery:
Estimated between Wed, 15 Oct and Wed, 22 Oct to 94104
Returns:
30 days return. Seller pays for return shipping.
Coverage:
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eBay item number:404798692578
Item specifics
- Condition
- Type
- Textbook
- ISBN
- 9781492180746
About this product
Product Identifiers
Publisher
CreateSpace
ISBN-10
1492180742
ISBN-13
9781492180746
eBay Product ID (ePID)
203585147
Product Key Features
Book Title
Mom Test : How to Talk to Customers and Learn If Your Business Is a Good Idea When Everyone Is Lying to You
Number of Pages
136 Pages
Language
English
Publication Year
2013
Topic
Entrepreneurship, Commerce
Illustrator
Yes
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.3 in
Item Weight
8.2 Oz
Item Length
8.5 in
Item Width
5.5 in
Additional Product Features
Intended Audience
Trade
TitleLeading
The
Dewey Edition
23
Dewey Decimal
658.45
Synopsis
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
LC Classification Number
HF5718.F5 2013
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