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Get Out the Vote: How to Increase Voter Turnout by Donald P Green: Used
US $14.26
ApproximatelyS$ 18.34
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages.
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eBay item number:404302571039
Item specifics
- Condition
- Book Title
- Get Out the Vote: How to Increase Voter Turnout
- Publication Date
- 2019-08-27
- Edition Number
- 4
- Pages
- 254
- ISBN
- 9780815736936
- Subject Area
- Political Science
- Publication Name
- Get Out the Vote : How to Increase Voter Turnout
- Publisher
- Brookings Institution Press
- Item Length
- 8.8 in
- Subject
- Political Process / Media & Internet, Political Process / Campaigns & Elections, American Government / General
- Publication Year
- 2019
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.6 in
- Features
- New Edition
- Item Weight
- 13.2 Oz
- Item Width
- 6.1 in
- Number of Pages
- 253 Pages
About this product
Product Identifiers
Publisher
Brookings Institution Press
ISBN-10
0815736932
ISBN-13
9780815736936
eBay Product ID (ePID)
13038723561
Product Key Features
Number of Pages
253 Pages
Language
English
Publication Name
Get Out the Vote : How to Increase Voter Turnout
Subject
Political Process / Media & Internet, Political Process / Campaigns & Elections, American Government / General
Publication Year
2019
Features
New Edition
Type
Textbook
Subject Area
Political Science
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
13.2 Oz
Item Length
8.8 in
Item Width
6.1 in
Additional Product Features
Edition Number
4
Intended Audience
Scholarly & Professional
LCCN
2019-018089
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
324.70973
Table Of Content
Preface 1. Introduction: Why Voter Mobilization Matters 2. Evidence versus Received Wisdom 3. Door-to-Door Canvassing 4. Leaflets and Signage 5. Direct Mail 6. Commercial Phone Banks, Volunteer Phone Banks, and Robocalls 7. Electronic Mail, Social Media, and Text Messaging 8. Using Events to Draw Voters to the Polls 9. Using Mass Media to Mobilize Voters 10. Voter Registration and Voter Turnout 11. Strategies for Effective Messaging 12. What Works, What Doesn't, and What's Next Appendixes A. Meta-Analysis of Door-to-Door Canvassing Experiments B. Meta-Analysis of Direct Mail Experiments C. Meta-Analysis of Phone-Call Experiments Notes Index
Edition Description
New Edition
Synopsis
In this expanded and updated edition, the authors incorporate data from a trove of recent studies that shed new light on the cost-effectiveness and efficiency of various campaign tactics, and gives special attention to "relational organizing" through friend-to-friend communication and events., The most important element in every election is getting voters to the polls-these get-out-the-vote (GOTV) efforts make the difference between winning and losing office. With the first three editions of Get Out the Vote, Donald P. Green and Alan S. Gerber broke ground by introducing a new scientific approach to the challenge of voter mobilization and profoundly transformed how campaigns operate. Get Out the Vote has become the reference text for those who manage campaigns and study voter mobilization. In this expanded and updated edition, Green and Gerber incorporate data from a trove of recent studies that shed new light on the cost-effectiveness and efficiency of various campaign tactics, including door-to-door canvassing, e-mail, direct mail, and telephone calls. The new edition gives special attention to "relational organizing" through friend-to-friend communication and events. Available in time for the 2020 presidential campaign, this practical guide to voter mobilization will again be a must-read for consultants, candidates, and grassroots organizations., In this expanded and updated edition, Donald Green and Alan Gerber incorporate data from a trove of recent studies that shed new light on the cost-effectiveness and efficiency of various campaign tactics, including door-to-door canvassing, e-mail, direct mail, and telephone calls. The new edition gives special attention to ""relational ......, The most important element in every election is getting voters to the polls--these get-out-the-vote (GOTV) efforts make the difference between winning and losing office. With the first three editions of Get Out the Vote, Donald P. Green and Alan S. Gerber broke ground by introducing a new scientific approach to the challenge of voter mobilization and profoundly transformed how campaigns operate. Get Out the Vote has become the reference text for those who manage campaigns and study voter mobilization. In this expanded and updated edition, Green and Gerber incorporate data from a trove of recent studies that shed new light on the cost-effectiveness and efficiency of various campaign tactics, including door-to-door canvassing, e-mail, direct mail, and telephone calls. The new edition gives special attention to "relational organizing" through friend-to-friend communication and events. Available in time for the 2020 presidential campaign, this practical guide to voter mobilization will again be a must-read for consultants, candidates, and grassroots organizations.
LC Classification Number
JK2281.G74 2019
Item description from the seller
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