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Product Information Management: Theory and Practice by Jorij Abraham: New

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eBay item number:403071406036
Last updated on May 22, 2025 03:24:32 SGTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Book Title
Product Information Management: Theory and Practice
Publication Date
2014-05-19
ISBN
9783319048840

About this product

Product Identifiers

Publisher
Springer International Publishing A&G
ISBN-10
3319048848
ISBN-13
9783319048840
eBay Product ID (ePID)
203533882

Product Key Features

Number of Pages
Xv, 179 Pages
Language
English
Publication Name
Product Information Management : Theory and Practice
Publication Year
2014
Subject
Marketing / General, Management Information Systems, Distribution, Information Management, Sales & Selling / General
Type
Textbook
Author
Jorij Abraham
Subject Area
Computers, Business & Economics
Series
Management for Professionals Ser.
Format
Hardcover

Dimensions

Item Weight
148.3 Oz
Item Length
9.3 in
Item Width
6.1 in

Additional Product Features

Intended Audience
Scholarly & Professional
Dewey Edition
23
Number of Volumes
1 vol.
Illustrated
Yes
Dewey Decimal
658.4038
Table Of Content
What is PIM?- Benefits of a PIM System.- The Product Data Model.- PIM Processes.- PIM to Print.- Selecting a PIM System.- Implementing a PIM.- Appendix: Cases.- Appendix: PIM Software Vendors.- About UNIC.- About the Author.
Synopsis
Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook., This book describes the core processes of Product Information Management, their strategic, tactical and operational benefits and challenges to their implementation. Illustrated with practical cases from companies like Coca Cola, Nikon and Thomas Cook.
LC Classification Number
HF5410-5417.5

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