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Paschen - Untersuchung von organisational
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Located in: GB, United Kingdom
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eBay item number:375404695698
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- Fiction/Non-Fiction
- Non-Fiction
- Genre/Subject
- SOCIAL SCIENCE / Sociology / General
- Brand
- NA
- Weight
- 0.04
- Style
- NA
- Title
- Untersuchung von organisationaler Krisenkommunikation. Der Abgas
- Release Title
- Untersuchung von organisationaler Krisenkommunikation. Der Abgas
- Record Grading
- New
- Sleeve Grading
- New
- Platform
- NA
- Size
- NA
- Film/TV Title
- Untersuchung von organisationaler Krisenkommunikation. Der Abga
- Colour
- NA
- Material
- NA
- Department
- NA
- Binding Type
- Perfect
- Item Length
- 215.9
- Main Stone
- NA
- Connectivity
- NA
- Model
- NA
- ISBN
- 9783668805835
- Publication Year
- 2018
- Type
- Textbook
- Format
- Paperback
- Language
- German
- Publication Name
- Untersuchung von organisationaler Krisenkommunikation. Der Abgas-Skandal des Automobilherstellers Volkswagen
- Item Height
- 216mm
- Publisher
- GRIN Verlag
- Item Width
- 140mm
- Subject
- Sociology
- Item Weight
- 41g
- Number of Pages
- 24 Pages
About this product
Product Information
Studienarbeit aus dem Jahr 2018 im Fachbereich Soziologie - Kommunikation, Note: 1,3, Veranstaltung: Aspekte organisationaler Kommunikation, Sprache: Deutsch, Abstract: Auf den Automobilhersteller Volkswagen hat sich in den letzten Jahren, vor allem ab 2015, viel mediale Aufmerksamkeit gerichtet, denn es kam zur Aufdeckung des sogenannten Abgas-Skandals . Dieser ist u.a. in der Hinsicht spannend fur eine wissenschaftliche Beschaftigung, da kommunikative Strukturen, die von Organisationen in Krisen herausgebildet und genutzt werden, analysiert werden koennen. Sehr spannend sind insbesondere Falle der organisationalen Kommunikation in Krisensituationen, da diese in der Regel einen Ausnahmezustand fur Organisationen darstellen. Die Public-Relations-Abteilung einer Organisation hat in organisationalen Krisen eine kommunikativ ausserst tragende Rolle, da sie nach innen wie aussen kommuniziert und einen entsprechenden Einfluss ausuben kann. In dieser Hausarbeit moechte ich anhand der Aufarbeitung der VW-Abgas-Affare untersuchen, wie Organisationen, in diesem Falle speziell Volkswagen, Krisen kommunikativ bewaltigen. Dabei moechte ich genauer darauf eingehen, was fur kommunikative Strategien Organisationen dabei zur Bewaltigung zur Verfugung stehen und welche besonders Volkswagen in seiner Krise bisher benutzt hat. Meine Hausarbeit gliedert sich zunachst in eine theoretische Einrahmung der Thematik der organisationalen Kommunikation und spezifisch werden dort vorab essentielle Begriffe, wie organisationale Kommunikation und Krise definiert. Zudem sollen kurz die Funktionen von organisationaler Kommunikation aufgezeigt werden. Weiterhin werden theoretische Konzepte kommunikativer Strategien von Organisationen in Krisensituationen zur Bewaltigung ebenjener dargestellt. Im sich anschliessenden Kapitel widme ich mich der konkreten Untersuchung und Analyse von organisationaler Krisenkommunikation, indem ich kurz das oben aufgefuhrte empirische Fallbeispiel selbst vorstel
Product Identifiers
Publisher
GRIN Verlag
ISBN-13
9783668805835
eBay Product ID (ePID)
18046520519
Product Key Features
Publication Name
Untersuchung von organisationaler Krisenkommunikation. Der Abgas-Skandal des Automobilherstellers Volkswagen
Format
Paperback
Language
German
Subject
Sociology
Publication Year
2018
Type
Textbook
Number of Pages
24 Pages
Dimensions
Item Height
216mm
Item Width
140mm
Item Weight
41g
Additional Product Features
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 343612519
Seller assumes all responsibility for this listing.
eBay item number:375404695698
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