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Service Breakthroughs: Changing the Rules of the Game,James L. Heskett, Earl W.

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eBay item number:373586452852
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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Title
Service Breakthroughs: Changing the Rules of the Game
ISBN
9780029146750

About this product

Product Information

What do Citicorp, UPS, and Marriott have in common? They are breakthrough service providers, firms that changed the rules of the game in their respective industries by consistently exceeding customer needs and expectations, thus forcing their competitors to either adapt or fail. With detailed case studies of Nordstrom, American Airlines, McDonald's and dozens of other companies, service management experts Heskett, Sasser and Hart show exactly how breakthrough managers - with an intuitive understanding of the self-reinforcing management cycle have development a strategic service vision, built loyalty, and positioned their service more successfully than their competitors.

Product Identifiers

Publisher
Simon & Schuster
ISBN-13
9780029146750
eBay Product ID (ePID)
88152851

Product Key Features

Number of Pages
336 Pages
Language
English
Publication Name
Service Breakthroughs: Changing the Rules of the Game
Publication Year
1990
Subject
Management, Business
Type
Textbook
Author
Earl W. Sasser, Et Al, James L. Heskett
Format
Book

Dimensions

Item Height
242 mm
Item Weight
621 g
Item Width
163 mm

Additional Product Features

Country/Region of Manufacture
United States
Title_Author
Earl W. Sasser, James L. Heskett, Et Al

Item description from the seller

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VAT number: GB 724 4981 18
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