FROM LASCAUX to BROOKLYN by PAUL RAND 2017 Hardcover Theory Graphic Design

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ApproximatelyS$ 39.04
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eBay item number:364775194087

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Narrative Type
Nonfiction
ISBN
9780300230925
Category

About this product

Product Identifiers

Publisher
Yale University Press
ISBN-10
0300230923
ISBN-13
9780300230925
eBay Product ID (ePID)
237824508

Product Key Features

Book Title
From Lascaux to Brooklyn
Number of Pages
200 Pages
Language
English
Publication Year
2017
Topic
History & Criticism, Aesthetics, Decorative Arts, History / General
Illustrator
Yes
Genre
Design, Art, Philosophy
Author
Paul Rand
Format
Hardcover

Dimensions

Item Height
0.8 in
Item Weight
32.1 Oz
Item Length
10.2 in
Item Width
7.6 in

Additional Product Features

Intended Audience
Trade
LCCN
2018-287084
Dewey Edition
23
Reviews
"Paul Rand was driven by a compulsion to play. He called it the Play Principle. It meant investing his work with wit and humor--and intuition. From Lascaux to Brooklyn , his last book, reveals in the title alone a sense of the absurd that made his otherwise logical work come alive."--Steven Heller, author of Paul Rand "Paul Rand observes the world from a perspective at once microscopic and vast, reminding us that to be modern means to look backward as well as forward, inside as well as out. As astonishing today as when it was first published, this book reminds us that design has the capacity to engage, enlighten--and endure."--Jessica Helfand, Yale University "As a practitioner myself for sixty years in the graphic design profession, I can honestly say that I have never observed anyone who so successfully designed as Paul Rand, over and over again."--Ivan Chermayeff "Paul Rand profoundly shaped the modern design professions with his teaching, writing, and practice. This classic book places graphic design within a grand continuum of human expression."--Ellen Lupton, Cooper Hewitt, Smithsonian Design Museum, "As a practitioner myself for sixty years in the graphic design profession, I can honestly say that I have never observed anyone who so successfully designed as Paul Rand, over and over again."--Ivan Chermayeff, "Paul Rand profoundly shaped the modern design professions with his teaching, writing, and practice. This classic book places graphic design within a grand continuum of human expression."--Ellen Lupton, Cooper Hewitt, Smithsonian Design Museum, "Paul Rand observes the world from a perspective at once microscopic and vast, reminding us that to be modern means to look backward as well as forward, inside as well as out. As astonishing today as when it was first published, this book reminds us that design has the capacity to engage, enlighten--and endure."--Jessica Helfand, Yale University, "Paul Rand was driven by a compulsion to play. He called it the Play Principle. It meant investing his work with wit and humor--and intuition. From Lascaux to Brooklyn , his last book, reveals in the title alone a sense of the absurd that made his otherwise logical work come alive."--Steven Heller, "Paul Rand observes the world from a perspective at once microscopic and vast, reminding us that to be modern means to look backward as well as forward, inside as well as out. As astonishing today as when it was first published, this book reminds us that design has the capacity to engage, enlighten--and endure."--Jessica Helfand, Yale University, "Paul Rand was driven by a compulsion to play. He called it the Play Principle. It meant investing his work with wit and humor--and intuition. From Lascaux to Brooklyn , his last book, reveals in the title alone a sense of the absurd that made his otherwise logical work come alive."--Steven Heller, author of Paul Rand
Dewey Decimal
741.6092
Synopsis
"An instructive trip through the mind of one of America's great designers."-- Communication Arts (1996) Hailed upon its publication as "discriminating, erudite, and eclectic," From Lascaux to Brooklyn is available to readers once again. First published in 1996, the year of Paul Rand's death, the volume embarks on a wonderful journey from the time before graphic design to the author's own studio work and beyond. An excellent companion to Rand's Design, Form, and Chaos , this influential book awakens readers to the lessons of the cave paintings of Lascaux and demonstrates how this learning is later conveyed in artworks ranging from the Tower of Pisa to a Cézanne painting, an African sculpture, or a park in Brooklyn. Topics discussed include the relationship between art and business, the presentation of design concepts to prospective clients, the debate over typographic style, and the aesthetics of combinatorial geometry. This book engages and enlightens anyone interested in the practice or theory of graphic design., "An instructive trip through the mind of one of America's great designers." -- Communication Arts (1996), "An instructive trip through the mind of one of America's great designers." -- Communication Arts (1996) Hailed upon its publication as "discriminating, erudite, and eclectic," From Lascaux to Brooklyn is now available to readers once again. First published in 1996, the year of Paul Rand's death, the volume embarks on a wonderful journey from the time before graphic design to the author's own studio work and beyond. An excellent companion to Rand's Design, Form, and Chaos, this influential book awakens readers to the lessons of the cave paintings of Lascaux and demonstrates how this learning is later conveyed in artworks ranging from the Tower of Pisa to a C zanne painting, an African sculpture, or a park in Brooklyn. Topics discussed include the relationship between art and business, the presentation of design concepts to prospective clients, the debate over typographic style, and the aesthetics of combinatorial geometry. This book engages and enlightens anyone interested in the practice or theory of graphic design.
LC Classification Number
BH39

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FRENCH PARK BOOKS

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Joined Dec 2001
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French Park Books specializes in architecture, interior design, fashion and art books.

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  • n***f (1838)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    This first quality reference book arrived quickly in excellent condition. It’s well illustrated and great value. The seller notified me before shipping that there was a slight bend in the cover page. This was very thoughtful and much appreciated. I highly recommend this seller.
  • n***a (5)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Item was packaged very well and arrived safely. I appreciate that the mailer and interior protective materials were all paper products and easily recycled. I will definitely order from this seller again.
  • t***i (104)- Feedback left by buyer.
    Past month
    Verified purchase
    Well done. Book as described and prompt shipping. Thank you.