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International Business in the New Asia-Pacific: Strategies, Opportunities and Th

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN-13
9783030876203
Type
NA
Publication Name
NA
ISBN
9783030876203
Publication Year
2021
Format
Hardcover
Language
English
Book Title
International Business in the New Asia-Pacific : Strategies, Opportunities and Threats
Author
Nailin Bu
Item Length
9.3in
Publisher
Springer International Publishing A&G
Genre
Business & Economics
Topic
International / General, Management
Item Width
6.1in
Item Weight
25.1 Oz
Number of Pages
Xiv, 348 Pages

About this product

Product Information

The Asia-Pacific region, sustaining more than four decades of rapid growth, has emerged as an economic force comparable in significance to Europe and North America. This book examines the economic, geopolitical, technological, demographic, and cultural forces that shape the international business strategies in the Asia-Pacific region. Specifically, it examines the seismic shifts in global business environment since the new century, and addresses emerging opportunities and threats in the Asia-Pacific region. This book offers new insights for international business in areas such as trade policy, supply chains, international investment, technological innovation, international marketing, digital economy, and human resources. The enclosed comprehensive and diverse analyses of the international business landscape in the New Asia are invaluable to scholars, managers, politicians, and policy makers alike. This book is engaging and informative. It presents a collection of diverse and cutting-edge topics that offer new insights into International Business activities in the Asia-Pacific region, raising questions for debate and opening pathways for future research. A must-read book for International Business scholars.-- Hussain G. Rammal, University of Technology Sydney, Australia This book offers a comprehensive introduction to the general business environment in Asia. It highlights the complexities and dynamics of doing business in Asia and provides insightful understandings of emerging issues in the region. The chapter-by-chapter analyses of the region depict the rich thematic contexts in which key issues and challenges facing corporate executives as well scholars in international business. I believe that this book is valuable for students of international business, global business environment and regional studies. --Hongxin Zhao, Saint Louis University, USA

Product Identifiers

Publisher
Springer International Publishing A&G
ISBN-10
3030876209
ISBN-13
9783030876203
eBay Product ID (ePID)
11057277599

Product Key Features

Book Title
International Business in the New Asia-Pacific : Strategies, Opportunities and Threats
Author
Nailin Bu
Format
Hardcover
Language
English
Topic
International / General, Management
Publication Year
2021
Genre
Business & Economics
Number of Pages
Xiv, 348 Pages

Dimensions

Item Length
9.3in
Item Width
6.1in
Item Weight
25.1 Oz

Additional Product Features

Number of Volumes
1 Vol.
Lc Classification Number
Hd62.4-62.45
Table of Content
1. The Changing Nature of International Business in the Asia-Pacific Region.- 2. Regionalization versus Globalization: Emerging Theoretical Frameworks in the Asia-Pacific Region.- 3. Implications of Free Trade Agreements for the Asia-Pacific Region.- 4. Emerging Frameworks of Political Risk and CSR Strategies in Asian Markets.- 5. Cultural Matters in Doing Business in Asia: The Case of China.- 6. Business Opportunities in a Hyper Aging Societies: The Case of Japan.- 7. On the March to Tech Supremacy: Asia's Competition in Talent.- 8. Lead Markets and Clusters of 'R&D' Innovation in Asia-Pacific Region.- 9. Asia's Emerging Super Brands in the Minds of Western Consumers.- 10. China's "Shanzhai" Phenomenon and its Impact: An In-depth Examination from the Consumer Perspective.- 11. E-Commerce and M-Commerce (social media) in Asia-Pacific: New Global Challenges and Strategies.- 12. International Financial Environment in a Transformed Asia.- 13. Global Firm Strategies for the Asia-Pacific Region: Firm Specific and Country Specific Advantages
Copyright Date
2022
Dewey Decimal
338.8881823
Series
Advances in Theory and Practice of Emerging Markets Ser.
Dewey Edition
23
Illustrated
Yes

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