Picture 1 of 1
Now You See It: How the Brain Science of Attention Will Transform the Way We
Condition:
Postage:
Located in: Sparks, Nevada, United States
Delivery:
Estimated between Fri, 3 May and Tue, 7 May to 43230
Returns:
Coverage:
Read item description or contact seller for details. See all detailsSee all details on coverage
(Not eligible for eBay purchase protection programmes)
Seller information
- 98.5% positive feedback
Registered as a Business Seller
Seller assumes all responsibility for this listing.
eBay item number:364044880607
Item specifics
- Condition
- Publication Date
- 2011-08-18
- Pages
- 342
- ISBN
- 9780670022823
- Book Title
- Now You See It : How the Brain Science of Attention Will Transform the Way We Live, Work, and Learn
- Item Length
- 9.3in
- Publisher
- Penguin Publishing Group
- Publication Year
- 2011
- Format
- Hardcover
- Language
- English
- Item Height
- 1.2in
- Genre
- Education, Psychology, Science
- Topic
- Computers & Technology, Life Sciences / Neuroscience, General
- Item Width
- 6.4in
- Item Weight
- 20 oz
- Number of Pages
- 352 Pages
About this product
Product Information
A digital innovator shows how we can thrive in the new technological age. When Cathy Davidson and Duke University gave free iPods to the freshman class in 2003, critics said they were wasting their money. Yet when students in practically every discipline invented academic uses for their music players, suddenly the idea could be seen in a new light-as an innovative way to turn learning on its head. This radical experiment is at the heart of Davidson's inspiring new book. Using cutting-edge research on the brain, she shows how "attention blindness" has produced one of our society's greatest challenges: while we've all acknowledged the great changes of the digital age, most of us still toil in schools and workplaces designed for the last century. Davidson introduces us to visionaries whose groundbreaking ideas-from schools with curriculums built around video games to companies that train workers using virtual environments-will open the doors to new ways of working and learning. A lively hybrid of Thomas Friedman and Norman Doidge, Now You See It is a refreshingly optimistic argument for a bold embrace of our connected, collaborative future.
Product Identifiers
Publisher
Penguin Publishing Group
ISBN-10
0670022829
ISBN-13
9780670022823
eBay Product ID (ePID)
99592209
Product Key Features
Book Title
Now You See It : How the Brain Science of Attention Will Transform the Way We Live, Work, and Learn
Format
Hardcover
Language
English
Topic
Computers & Technology, Life Sciences / Neuroscience, General
Publication Year
2011
Genre
Education, Psychology, Science
Number of Pages
352 Pages
Dimensions
Item Length
9.3in
Item Height
1.2in
Item Width
6.4in
Item Weight
20 oz
Additional Product Features
Lc Classification Number
Bf321.D38 2011
Grade from
Twelfth Grade
Reviews
"Cathy Davidson has one of the most interesting and wide ranging minds in contemporary scholarship, a mind that ranges comfortably over literary arts, literacy, psychology, and brain science... Her ambitious and timely book is certain to attract a lot of attention and to catalyze many discussions.", "In a chatty, enthusiastic style, the author takes us on a journey through contemporary classrooms and offices to describe how they are changing-or, according to her, should change. Among much else, we need to build schools and workplaces that match the demands of our multitasking brains. That means emphasizing 'nonlinear thinking,' 'social networks' and 'crowdsourcing' ... Now You See It is filled with instructive anecdotes and genuine insights." - The Wall Street Journal "Davidson isn't the first to point out [our] anxieties about texting tots ... But her work is the most powerful yet to insist that we can and should manage the impact of these changes in our lives." - Fast Company "Cathy Davidson has one of the most interesting and wide ranging minds in contemporary scholarship, a mind that ranges comfortably over literary arts, literacy, psychology, and brain science. Her ambitious and timely book is certain to attract a lot of attention and to catalyze many discussions." -Howard Gardner, Hobbs Professor of Cognition and Education, Harvard University, author of Five Minds for the Future " Now You See It is a stunning work, one that we have all been waiting for and that I endorse wholeheartedly. Only Cathy Davidson could pull off such a sweeping book. It's a true 'wow wow.'" -John Seely Brown, formerly Chief Scientist of Xerox Corporation and Director of Palo Alto Research Center (PARC), and co-author of The Social Life of Information " Now You See It starts where Malcolm Gladwell leaves off, showing how digital information will change our brains. Think Alvin Toffler meets Ray Kurzweil on Francis Crick's front porch. We need this book." -Daniel Levitin, James McGill Professor of Neuroscience, McGill University and author of the New York Times bestsellers This Is Your Brain on Music and The World in Six Songs "The technological changes around us are of unprecedented proportions. What effects this has on us and what it tells us about human nature more generally is a central question for society and for all of us personally. In this book Cathy Davidson integrates findings from psychology, attention, neuroscience, and learning theory to help us get a glimpse of the future and more importantly a better understanding of our own individual potential." -Dan Ariely, James B. Duke Professor of Psychology and Behavioral Economics, Duke University and author of Predictably Irrational: The Hidden Forces that Shape Our Decisions, The book's purpose and strength are in detailing the important lessons we can glean from the online world. If Davidson is right, 21st-century society will move away from categorizing people based on standardized tests, which are crude measures of intelligence at best. Instead we will define new metrics, ones that are better aligned with the skills needed to succeed in the shifting global marketplace. And those who cannot embrace this multidisciplinary world will simply be left behind., "Humorous, poignant, entertaining, endearing, touching and challenging. It is a book I would happily recommend to anyone engaged in teaching at any level ... It is devised to convince readers that the human mind is ready for the next quantum advance into our collective future.", "The technological changes around us are of unprecedented proportions... In this book Cathy Davidson integrates findings from psychology, attention, neuroscience, and learning theory to help us get a glimpse of the future and more importantly a better understanding of our own individual potential.", Now You See It is simply fantastic. Only Cathy Davidson could pull off such a sweeping book. It is about so much more than just education or even learning. It is abouta way of being. Her book andstories are incredibly important for the true arc of life learningand for constantly becoming!, Davidson's claim that mono-tasking (the idea that a person can focus on one single task at hand) is an unrealistic model of how the brain works, seems strikingly persuasive. Davidson also calls for a reform in education . . . [that] helps kids become multitasking, problem-solving thinkers., "One cutting edge of educational practice is participatory learning...and one frontier of brain research is what is happening to our attention in the always-on era. Cathy Davidson is a natural to bring together these neuroscientific and educational themes.", In her galvanic new book, Ms. Davidson, one of the nation's great digital minds, has written an immensely enjoyable omni-manifesto. Rooted in . . . rigorous history, philosophy and science, this book . . . doubles as an optimistic, even thrilling, summer read., "A preview of the future from an educational innovator... it is becoming clear that our minds are capable of multitasking to a degree far beyond what the 20th-century assembly-line worker or middle manager was trained to do...[Davidson's] points are worth pondering.", Humorous, poignant, entertaining, endearing, touching and challenging. It is a book I would happily recommend to anyone engaged in teaching at any level … It is devised to convince readers that the human mind is ready for the next quantum advance into our collective future., There is an emerging consensus that higher education has to change significantly, and Davidson makes a compelling case for the ways in which digital technology, allied with neuroscience, will play a leading role in that change., " Now You See It is simply fantastic. Only Cathy Davidson could pull off such a sweeping book. It is about so much more than just education or even learning. It is about a way of being. Her book and stories are incredibly important for the true arc of life learning and for constantly becoming!", "The author takes us on a journey through contemporary classrooms and offices to describe how they are changing--or, according to her, should change. . . .Now You See It is filled with instructive anecdotes and genuine insights." , "Davidson has produced an exceptional and critically important book, one that is all-but-impossible to put down and likely to shape discussions for years to come." [Top 10 Science Book, Fall 2011], A remarkable new book Now You See It offers a fresh and reassuring perspective on how to manage anxieties about the bewildering pace of technological change. . . . Her work is the most powerful yet to insist that we can … manage the impact of these changes., "The book's purpose and strength are in detailing the important lessons we can glean from the online world. If Davidson is right, 21st-century society will move away from categorizing people based on standardized tests, which are crude measures of intelligence at best. Instead we will define new metrics, ones that are better aligned with the skills needed to succeed in the shifting global marketplace. And those who cannot embrace this multidisciplinary world will simply be left behind.", "Her book 'Now You See It' celebrates the brain as a lean, mean, adaptive multitasking machine that - with proper care and feeding - can do much more than our hidebound institutions demand of it. . . Davidson is such a good storyteller, and her characters are well drawn.", "Practice Collaboration by Difference: This idea is stolen directly from Cathy N. Davidson's marvelous book, Now You See It. . . .If innovation is our goal then we must pay careful attention to the diversity of the people around our project tables.", Her book 'Now You See It' celebrates the brain as a lean, mean, adaptive multitasking machine that -- with proper care and feeding -- can do much more than our hidebound institutions demand of it. . . Davidson is such a good storyteller, and her characters are well drawn., A preview of the future from an educational innovator... it is becoming clear that our minds are capable of multitasking to a degree far beyond what the 20th-century assembly-line worker or middle manager was trained to do....[Davidson's] points are worth pondering., "In her galvanic new book, Ms. Davidson, one of the nation's great digital minds, has written an immensely enjoyable omni-manifesto. Rooted in . . . rigorous history, philosophy and science, this book . . . doubles as an optimistic, even thrilling, summer read.", Practice Collaboration by Difference: This idea is stolen directly from Cathy N. Davidson's marvelous book, Now You See It. . . .If innovation is our goal then we must pay careful attention to the diversity of the people around our project tables., The author takes us on a journey through contemporary classrooms and offices to describe how they are changing--or, according to her, should change. . . .Now You See It is filled with instructive anecdotes and genuine insights., Cathy Davidson has one of the most interesting and wide ranging minds in contemporary scholarship, a mind that ranges comfortably over literary arts, literacy, psychology, and brain science... Her ambitious and timely book is certain to attract a lot of attention and to catalyze many discussions., "A preview of the future from an educational innovator... it is becoming clear that our minds are capable of multitasking to a degree far beyond what the 20th-century assembly-line worker or middle manager was trained to do....[Davidson's] points are worth pondering.", "There is an emerging consensus that higher education has to change significantly, and Davidson makes a compelling case for the ways in which digital technology, allied with neuroscience, will play a leading role in that change.", One cutting edge of educational practice is participatory learning...and one frontier of brain research is what is happening to our attention in the always-on era. Cathy Davidson is a natural to bring together these neuroscientific and educational themes., [Davidson] makes a provocative case for radical educational and business reforms. . . . Davidson's call to experiment with digital schemes that turn students and workers into motivated problem solvers rings as clear as a bell atop a little red schoolhouse., "[Davidson] makes a provocative case for radical educational and business reforms. . . . Davidson's call to experiment with digital schemes that turn students and workers into motivated problem solvers rings as clear as a bell atop a little red schoolhouse.", One cutting edge of educational practice is participatory learning…and one frontier of brain research is what is happening to our attention in the always-on era. Cathy Davidson is a natural to bring together these neuroscientific and educational themes., "In her galvanic new book, Now You See It , Ms. Davidson asks, and ingeniously answers, that question. One of the nation's great digital minds, she has written an immensely enjoyable omni-manifesto that's officially about the brain science of attention. But the book also challenges nearly every assumption about American education ... As scholarly as Now You See It is - as rooted in field experience, as well as rigorous history, philosophy and science - this book about education happens to double as an optimistic, even thrilling, summer read. It supplies reasons for hope about the future." - The New York Times "In a chatty, enthusiastic style, the author takes us on a journey through contemporary classrooms and offices to describe how they are changing-or, according to her, should change. Among much else, we need to build schools and workplaces that match the demands of our multitasking brains. That means emphasizing 'nonlinear thinking,' 'social networks' and 'crowdsourcing' ... Now You See It is filled with instructive anecdotes and genuine insights." - The Wall Street Journal "The book's purpose and strength are in detailing the important lessons we can glean from the online world. Rather than focusing on how games such as World of Warcraft or the social-networking services of Twitter and Facebook change our brains, Davidson believes we should foster these newfound skills, building curricula around interactive multiplayer games and training workers using virtual environments." - Scientific American "Davidson isn't the first to point out [our] anxieties about texting tots ... But her work is the most powerful yet to insist that we can and should manage the impact of these changes in our lives." - Fast Company "Cathy Davidson has one of the most interesting and wide ranging minds in contemporary scholarship, a mind that ranges comfortably over literary arts, literacy, psychology, and brain science. Her ambitious and timely book is certain to attract a lot of attention and to catalyze many discussions." -Howard Gardner, Hobbs Professor of Cognition and Education, Harvard University, author of Five Minds for the Future " Now You See It is a stunning work, one that we have all been waiting for and that I endorse wholeheartedly. Only Cathy Davidson could pull off such a sweeping book. It's a true 'wow wow.'" -John Seely Brown, formerly Chief Scientist of Xerox Corporation and Director of Palo Alto Research Center (PARC), and co-author of The Social Life of Information " Now You See It starts where Malcolm Gladwell leaves off, showing how digital information will change our brains. Think Alvin Toffler meets Ray Kurzweil on Francis Crick's front porch. We need this book." -Daniel Levitin, James McGill Professor of Neuroscience, McGill University and author of the New York Times bestsellers This Is Your Brain on Music and The World in Six Songs "The technological changes around us are of unprecedented proportions. What effects this has on us and what it tells us about human nature more generally is a central question for society and for all of us personally. In this book Cathy Davidson integrates findings from psychology, attention, neuroscience, and learning theory to help us get a glimpse of the future and more importantly a better understanding of our own individual potential." -Dan Ariely, James B. Duke Professor of Psychology and Behavioral Economics, Duke University and author of Predictably Irrational: The Hidden Forces that Shape Our Decisions, Humorous, poignant, entertaining, endearing, touching and challenging. It is a book I would happily recommend to anyone engaged in teaching at any level ... It is devised to convince readers that the human mind is ready for the next quantum advance into our collective future., "Her book 'Now You See It' celebrates the brain as a lean, mean, adaptive multitasking machine that -- with proper care and feeding -- can do much more than our hidebound institutions demand of it. . . Davidson is such a good storyteller, and her characters are well drawn.", The technological changes around us are of unprecedented proportions... In this book Cathy Davidson integrates findings from psychology, attention, neuroscience, and learning theory to help us get a glimpse of the future and more importantly a better understanding of our own individual potential., "The author takes us on a journey through contemporary classrooms and offices to describe how they are changing-or, according to her, should change. . . .Now You See It is filled with instructive anecdotes and genuine insights." , ?"A remarkable new book Now You See It offers a fresh and reassuring perspective on how to manage anxieties about the bewildering pace of technological change. . . . Her work is the most powerful yet to insist that we can ... manage the impact of these changes.", "Davidson has produced an exceptional and critically important book, one that is all-but-impossible to put down and likely to shape discussions for years to come." [Top 10 Science Book, Fall 2011], "Her book Now You See It celebrates the brain as a lean, mean, adaptive multitasking machine that - with proper care and feeding - can do much more than our hidebound institutions demand of it. The first step is transforming schools, which are out of touch with the radical new realities of the Internet era ... Davidson is such a good storyteller, and her characters are so well drawn ..." - The New York Times Book Review "In her galvanic new book, Now You See It , Ms. Davidson asks, and ingeniously answers, that question. One of the nation''s great digital minds, she has written an immensely enjoyable omni-manifesto that''s officially about the brain science of attention. But the book also challenges nearly every assumption about American education ... As scholarly as Now You See It is - as rooted in field experience, as well as rigorous history, philosophy and science - this book about education happens to double as an optimistic, even thrilling, summer read. It supplies reasons for hope about the future." - The New York Times "In a chatty, enthusiastic style, the author takes us on a journey through contemporary classrooms and offices to describe how they are changing-or, according to her, should change. Among much else, we need to build schools and workplaces that match the demands of our multitasking brains. That means emphasizing ''nonlinear thinking,'' ''social networks'' and ''crowdsourcing'' ... Now You See It is filled with instructive anecdotes and genuine insights." - The Wall Street Journal "The book''s purpose and strength are in detailing the important lessons we can glean from the online world. Rather than focusing on how games such as World of Warcraft or the social-networking services of Twitter and Facebook change our brains, Davidson believes we should foster these newfound skills, building curricula around interactive multiplayer games and training workers using virtual environments." - Scientific American "Davidson isn''t the first to point out [our] anxieties about texting tots ... But her work is the most powerful yet to insist that we can and should manage the impact of these changes in our lives." - Fast Company "Cathy Davidson has one of the most interesting and wide ranging minds in contemporary scholarship, a mind that ranges comfortably over literary arts, literacy, psychology, and brain science. Her ambitious and timely book is certain to attract a lot of attention and to catalyze many discussions." -Howard Gardner, Hobbs Professor of Cognition and Education, Harvard University, author of Five Minds for the Future " Now You See It is a stunning work, one that we have all been waiting for and that I endorse wholeheartedly. Only Cathy Davidson could pull off such a sweeping book. It''s a true ''wow wow.''" -John Seely Brown, formerly Chief Scientist of Xerox Corporation and Director of Palo Alto Research Center (PARC), and co-author of The Social Life of Information " Now You See It starts where Malcolm Gladwell leaves off, showing how digital information will change our brains. Think Alvin Toffler meets Ray Kurzweil on Francis Crick''s front porch. We need this book." -Daniel Levitin, James McGill Professor of Neuroscience, McGill University and author of the New York Times bestsellers This Is Your Brain on Music and The World in Six Songs "The technological changes around us are of unprecedented proportions. What effects this has on us and what it tells us about human nature more generally is a central question for society and for all of us personally. In this book Cathy Davidson integrates findings from psychology, attention, neuroscience, and learning theory to help us get a glimpse of the future and more importantly a better understanding of our own individual potential." -Dan Ariely, James B. Duke Professor of Psychology and Behavioral Economics, Duke University and author of Predictably Irrational: The Hidden Forces that Shape Our Decisions, "Davidson's claim that mono-tasking (the idea that a person can focus on one single task at hand) is an unrealistic model of how the brain works, seems strikingly persuasive. Davidson also calls for a reform in education . . . [that] helps kids become multitasking, problem-solving thinkers.", "Davidson isn't the first to point out [our] anxieties about texting tots ... But her work is the most powerful yet to insist that we can and should manage the impact of these changes in our lives." - Fast Company "Cathy Davidson has one of the most interesting and wide ranging minds in contemporary scholarship, a mind that ranges comfortably over literary arts, literacy, psychology, and brain science. Her ambitious and timely book is certain to attract a lot of attention and to catalyze many discussions." -Howard Gardner, Hobbs Professor of Cognition and Education, Harvard University, author of Five Minds for the Future " Now You See It is a stunning work, one that we have all been waiting for and that I endorse wholeheartedly. Only Cathy Davidson could pull off such a sweeping book. It's a true 'wow wow.'" -John Seely Brown, formerly Chief Scientist of Xerox Corporation and Director of Palo Alto Research Center (PARC), and co-author of The Social Life of Information " Now You See It starts where Malcolm Gladwell leaves off, showing how digital information will change our brains. Think Alvin Toffler meets Ray Kurzweil on Francis Crick's front porch. We need this book." -Daniel Levitin, James McGill Professor of Neuroscience, McGill University and author of the New York Times bestsellers This Is Your Brain on Music and The World in Six Songs "The technological changes around us are of unprecedented proportions. What effects this has on us and what it tells us about human nature more generally is a central question for society and for all of us personally. In this book Cathy Davidson integrates findings from psychology, attention, neuroscience, and learning theory to help us get a glimpse of the future and more importantly a better understanding of our own individual potential." -Dan Ariely, James B. Duke Professor of Psychology and Behavioral Economics, Duke University and author of Predictably Irrational: The Hidden Forces that Shape Our Decisions, ?"A remarkable new book Now You See It offers a fresh and reassuring perspective on how to manage anxieties about the bewildering pace of technological change. . . . Her work is the most powerful yet to insist that we can ... manage the impact of these changes."
Copyright Date
2011
Target Audience
Trade
Lccn
2011-009307
Dewey Decimal
153.7/33
Dewey Edition
22
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:364044880607
Postage and handling
Item location:
Sparks, Nevada, United States
Post to:
Albania, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan Republic, Bahamas, Bahrain, Bangladesh, Belgium, Belize, Benin, Bermuda, Bhutan, Bolivia, Bosnia and Herzegovina, Botswana, Brunei Darussalam, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canada, Cape Verde Islands, Cayman Islands, Central African Republic, Chad, Chile, China, Colombia, Costa Rica, Cyprus, Czech Republic, Côte d'Ivoire (Ivory Coast), Democratic Republic of the Congo, Denmark, Djibouti, Dominican Republic, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Estonia, Ethiopia, Fiji, Finland, France, Gabon Republic, Gambia, Georgia, Germany, Ghana, Gibraltar, Greece, Greenland, Grenada, Guatemala, Guinea, Guyana, Haiti, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Ireland, Israel, Italy, Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kiribati, Kuwait, Kyrgyzstan, Laos, Latvia, Lebanon, Lesotho, Liechtenstein, Lithuania, Luxembourg, Macau, Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Mauritania, Mauritius, Mexico, Moldova, Monaco, Mongolia, Montenegro, Montserrat, Morocco, Mozambique, Namibia, Nauru, Nepal, Netherlands, New Zealand, Nicaragua, Niger, Norway, Oman, Pakistan, Panama, Papua New Guinea, Paraguay, Peru, Philippines, Poland, Portugal, Qatar, Republic of Croatia, Republic of the Congo, Romania, Rwanda, Saint Kitts-Nevis, Saint Lucia, Saint Vincent and the Grenadines, San Marino, Saudi Arabia, Senegal, Serbia, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, Solomon Islands, South Africa, South Korea, Spain, Sri Lanka, Suriname, Swaziland, Sweden, Switzerland, Taiwan, Tajikistan, Tanzania, Thailand, Togo, Tonga, Trinidad and Tobago, Tunisia, Turkey, Turkmenistan, Turks and Caicos Islands, Uganda, United Arab Emirates, United Kingdom, United States, Uruguay, Uzbekistan, Vanuatu, Vatican City State, Vietnam, Wallis and Futuna, Western Samoa, Yemen, Zambia, Zimbabwe
Excludes:
APO/FPO, Afghanistan, Alaska/Hawaii, Algeria, Barbados, Belarus, Brazil, French Guiana, French Polynesia, Guadeloupe, Guinea-Bissau, Iraq, Liberia, Libya, Martinique, New Caledonia, Nigeria, Reunion, Russian Federation, US Protectorates, Ukraine, Venezuela
| Postage and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free postage | United States | Standard Shipping | Estimated between Fri, 3 May and Tue, 7 May to 43230 |
| US $5.50 (approx S$ 7.48) | United States | Expedited Shipping | Estimated between Sat, 4 May and Thu, 9 May to 43230 |
| Handling time |
|---|
| Will usually post within 2 business days of receiving cleared payment. |
| Taxes |
|---|
| Seller charges sales tax in |
Sales Tax for an item #364044880607
Sales Tax for an item #364044880607
Seller collects sales tax for items shipped to the following states:
| State | Sales Tax Rate |
|---|
Return policy
| After receiving the item, contact seller within | Refund will be given as |
|---|---|
| 30 days after the buyer receives it | Money Back |
The buyer is responsible for return postage costs.
Seller feedback (456,911)
t***0 (28)- Feedback left by buyer.
Past month
Verified purchase
Great condition!
s***i (3027)- Feedback left by buyer.
Past month
Verified purchase
Great seller, fast shipping, thanks so much!
_***_ (39)- Feedback left by buyer.
Past month
Verified purchase
Arrived in condition and timeline as expected