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Sorry Spock, Emotions Drive Business : Proving the Value of Creative Ideas Wi...
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3 available
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Located in: Jessup, Maryland, United States
Delivery:
Estimated between Thu, 27 Jun and Tue, 2 Jul to 43230
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Seller information
- 96.8% positive feedback
Registered as a Business Seller
Seller assumes all responsibility for this listing.
eBay item number:363597030496
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- ISBN
- 9781642790719
- Publication Year
- 2019
- Format
- Trade Paperback
- Language
- English
- Book Title
- Sorry Spock, Emotions Drive Business : Proving the Value of Creative Ideas with Science
- Item Length
- 8.5 in
- Publisher
- Morgan James Publishing
- Genre
- Business & Economics
- Topic
- Marketing / General, Customer Relations, Advertising & Promotion
- Item Width
- 5.5 in
- Number of Pages
- 238 Pages
About this product
Product Information
Sorry Spock, Emotions Drive Business presents scientific proof that creative advertising is better for the bottom line.Adam Morgan, a Senior Creative Director at Adobe, gives both creatives and marketers the ammo to prove the value of creativity to stakeholders. For decades, marketers have battled over the value of creative ideas. Some believe creativity adds more impact, others believe it's just window dressing. With data-driven marketing, the divide is only increasing. Today, more than ever, creative professionals need a concrete answer to the question, "Do creative ideas work better?"Fortunately, science has finally caught up. There is an answer that isn't based on subjective case studies. More than that, Adam shows how emotional ideas create experiences that are more effective and reveals why creativity is actually less risky for business. And he also shows how you can create the ideal experiences to improve your bottom line.
Product Identifiers
Publisher
Morgan James Publishing
ISBN-10
1642790710
ISBN-13
9781642790719
eBay Product ID (ePID)
14038477414
Product Key Features
Book Title
Sorry Spock, Emotions Drive Business : Proving the Value of Creative Ideas with Science
Format
Trade Paperback
Language
English
Topic
Marketing / General, Customer Relations, Advertising & Promotion
Publication Year
2019
Genre
Business & Economics
Number of Pages
238 Pages
Dimensions
Item Length
8.5 in
Item Width
5.5 in
Additional Product Features
Target Audience
Trade
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:363597030496
Postage and handling
Item location:
Jessup, Maryland, United States
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Excludes:
APO/FPO, Angola, Barbados, Botswana, Brazil, Chad, France, French Guiana, French Polynesia, Guadeloupe, Laos, Lesotho, Libya, Macedonia, Martinique, Mauritius, New Caledonia, Nigeria, Reunion, Russian Federation, Saint Pierre and Miquelon, Saudi Arabia, Seychelles, Swaziland, Tajikistan, Turkey, Turkmenistan, US Protectorates, Ukraine, Uruguay, Venezuela, Yemen
| Postage and handling | Each additional item | To | Service | Delivery*See Delivery notes |
|---|---|---|---|---|
| Free postage | Free | United States | Economy Shipping | Estimated between Thu, 27 Jun and Tue, 2 Jul to 43230 |
| Handling time |
|---|
| Will usually post within 10 business days of receiving cleared payment. |
| Taxes |
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| Seller charges sales tax in |
Sales Tax for an item #363597030496
Sales Tax for an item #363597030496
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Return policy
| After receiving the item, contact seller within | Refund will be given as |
|---|---|
| 14 days after the buyer receives it | Money Back |
The buyer is responsible for return postage costs.
Seller feedback (344,008)
e***1 (342)- Feedback left by buyer.
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Good stuff!!
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Shipping was absolutely atrocious, took almost a month
e***r (98)- Feedback left by buyer.
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Good seller. Shipped promptly.