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The Irresistible Offer : How to Sell Your Product or Service in 3 Seconds or...

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
ISBN
9780471738947

About this product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471738948
ISBN-13
9780471738947
eBay Product ID (ePID)
45954526

Product Key Features

Book Title
Irresistible Offer : How to Sell Your Product or Service in 3 Seconds or less
Number of Pages
240 Pages
Language
English
Publication Year
2005
Topic
Marketing / General, Sales & Selling / General
Genre
Business & Economics
Author
Mark Joyner
Format
Hardcover

Dimensions

Item Height
0.9 in
Item Weight
13 Oz
Item Length
8.8 in
Item Width
5.8 in

Additional Product Features

Intended Audience
Trade
LCCN
2005-006844
Dewey Edition
22
TitleLeading
The
Dewey Decimal
658.85
Table Of Content
Preface. Acknowledgements. Author Biography. Introduction: (Three Seconds). Chapter 1. The Magic Window. Chapter 2. The Core Imperative of Business. Chapter 3. The Big Four Questions. Chapter 4. What is The Irresistible Offer? Chapter 5. What is Not The Irresistible Offer? Chapter 6. Elements of The Irresistible Offer. Chapter 7. The Great Formula. Chapter 8. Offer Intensifiers. Chapter 9. The Offer Continuum. Chapter 10. The Great Offers in History. Chapter 11. Word of Mouth from Flaming Lips. Appendix A: Selling Yourself in Three Seconds or Less. Appendix B: A Note to Salesmen. Glossary. Index.
Synopsis
Your customers are going to give you three seconds to make the sale. Do you know what to say in those three seconds? The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business-a method that is simultaneously socially responsible and far more effective than "old" marketing. This new way is The Irresistible Offer. "The Irresistible Offer is the missing link in many marketing books." --Joe Sugarman, Chairman, BluBlocker Corporation "The Irresistible Offer reveals secret after proven secret guaranteed to pump fresh power into your sales process." --John Du Cane, CEO, Dragon Door Publications, Inc. "As the world's fastest reader (Guinness Book certified) I've read just about every business and marketing book in existence. The Irresistible Offer by Mark Joyner is, by far, the easiest and most powerful. If you want to make a profitable business (any business small or large), The Irresistible Offer should be your starting point." --Howard Berg, "The World's Fastest Reader" "I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over fifty years." --Dr. Joe Vitale, author of The Attractor Factor "If I had to choose one modern marketing genius to learn from, it would be Mark Joyner. The Irresistible Offer belongs in the hands of everyone wanting to wildly succeed in business." --Randy Gilbert, a.k.a. "Dr. Proactive" host of The Inside Success Show, Todays customers are overwhelmed by information and endless consumer options. In this environment, salespeople dont have all day to convince the customer. In fact, Mark Joyner says that salespeople actually have about three seconds in which to convince the customer to buy; after that, its game over., Your customers are going to give you three seconds to make the sale. Do you know what to say in those three seconds? The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business a method that is simultaneously socially responsible and far more effective than "old" marketing. This new way is The Irresistible Offer. "The Irresistible Offer is the missing link in many marketing books." Joe Sugarman, Chairman, BluBlocker Corporation "The Irresistible Offer reveals secret after proven secret guaranteed to pump fresh power into your sales process." John Du Cane, CEO, Dragon Door Publications, Inc. "As the worlds fastest reader (Guinness Book certified) Ive read just about every business and marketing book in existence. The Irresistible Offer by Mark Joyner is, by far, the easiest and most powerful. If you want to make a profitable business (any business small or large), The Irresistible Offer should be your starting point." Howard Berg, "The Worlds Fastest Reader" "Ive read every book on marketing printed in the last 150 years. This is the first breakthrough in over fifty years." Dr. Joe Vitale, author of The Attractor Factor "If I had to choose one modern marketing genius to learn from, it would be Mark Joyner. The Irresistible Offer belongs in the hands of everyone wanting to wildly succeed in business." Randy Gilbert, a.k.a. "Dr. Proactive" host of The Inside Success Show
LC Classification Number
HF5415.J68 2005

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