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Mark Joyner Integration Marketing (Hardback)
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eBay item number:335320264861
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- Book Title
- Integration Marketing : How Small Businesses Become Big Businesses - and Big Businesses Become Empires
- Publication Name
- Integration Marketing
- Title
- Integration Marketing
- Subtitle
- How Small Businesses Become Big Businesses and Big Businesses Be
- Format
- Hardcover
- EAN
- 9780470454596
- ISBN
- 9780470454596
- Publisher
- Wiley & Sons, Incorporated, John
- Genre
- Business & Economics
- Release Year
- 2009
- Release Date
- 05/06/2009
- Language
- English
- Country/Region of Manufacture
- US
- Item Height
- 0.5in
- Item Length
- 7in
- Item Width
- 5in
- Item Weight
- 7.3 Oz
- Publication Year
- 2009
- Topic
- Marketing / General, General, Small Business, Sales & Selling / General, Strategic Planning
- Number of Pages
- 160 Pages
About this product
Product Information
PRAISE FOR Integration Marketing "The most important book of the year." --Codrut Turcanu , founder of Remarkable Blogging, www.RemarkableBlogging.com "Mark Joyner's new book rocks After reading it yesterday evening, I put all other work on hold to create two integration marketing processes-and have been spreading the word about them. Already, within twenty-four hours, I've started seeing results. And the way I've implemented it is rudimentary and basic. There are so many nuances to make it more powerful and effective. To think so much wisdom and insight can be packed into such a short volume . . . wow I'm urging everyone I care about in a business sense to stop everything else and read Integration Marketing right now." --Dr. Mani Sivasubramanian , www.DrMani.name "I've read the book four times in one day. I gave my first lecture on Integration Marketing to my staff today-it generated incredible excitement." --Alan Walker , CEO, Knowledgism, www.knowledgism.com " Joyner deserves] a standing ovation for explaining so concisely how McDonald's and Microsoft are able to dominate their markets." --Ian Del Carmen , President and CEO, Fireball Planet Corporation, www.FireballPlanet.com "My company generated an additional $20,368 in revenue last month as a direct result of Joyner's integration marketing concepts." --Frank Bauer , founder, Add2It, www.add2it.com "I bought a $750,000 house in cash last year-pretty much because of the Integration Marketing strategies Mark taught us. It's now the major driving force of the growth of our company." -- Tellman Knudson , CEO, Overcome Everything, Inc., www.OvercomeEverything.com "I must say . . . it's the most important book I've ever read. It's beyond the level of any other marketing strategy." -- Jason Mangrum , author of The Official Internet Business Q&A Report
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470454598
ISBN-13
9780470454596
eBay Product ID (ePID)
71173894
Product Key Features
Book Title
Integration Marketing : How Small Businesses Become Big Businesses - and Big Businesses Become Empires
Format
Hardcover
Language
English
Topic
Marketing / General, General, Small Business, Sales & Selling / General, Strategic Planning
Publication Year
2009
Genre
Business & Economics
Number of Pages
160 Pages
Dimensions
Item Length
7in
Item Height
0.5in
Item Width
5in
Item Weight
7.3 Oz
Additional Product Features
Lc Classification Number
Hd30.28.J694 2009
Table of Content
Introduction (Why the Business World Needs Another Buzzword) xiii Part I The Idea 1 1 Digital New School Meets Profitable Old School 3 New School Gets Schooled ("Thank You, Sir. May I Have Another?") 2 A Real-Life Yoda on Billion Dollar Businesses 17 3 How Integration Marketing Transformed a Self-Confessed Geek into One of History's Most Influential People 31 4 Talking the Business Growth Talk 45 The Language of Integration Marketing (Part 1) Part II The Strategy 55 5 Why Strategic Integration Marketing? 57 Three Magic Words 6 Taking That First Step Forward 67 Creating Your Integration Marketing Growth Strategy Part III The Mastery 75 7 More Words that Matter 77 The Language of Integration Marketing (Part 2) 8 Minimizing Guesswork, Maximizing Growth 89 Using the Integration Marketing Score 9 Google, Snoop Dogg, and Some Bling-Bling 105 Clever Integration Marketing Tactics Everywhere You Look Extra Credit 115 10 One More Benefit 117 Integration Marketing as Ecology Appendix Integration Spottings 125 Index 131
Copyright Date
2009
Lccn
2008-052031
Intended Audience
Trade
Illustrated
Yes
Item description from the seller
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eBay item number:335320264861
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