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Paul Wagner Susan DeMatei John C. Crotts Byron Wine Sales and Distr (Paperback)

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Last updated on Jun 05, 2024 01:37:16 SGTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Book Title
Wine Sales and Distribution
Publication Name
Wine Sales and Distribution : the Secrets to Building a Consultative Selling Approach
Title
Wine Sales and Distribution
Subtitle
The Secrets to Building a Consultative Selling Approach
Author
Paul Wagner, Byron Marlowe, John C. Crotts, Susan Dematei
Format
Trade Paperback
ISBN-10
1538185156
EAN
9781538185155
ISBN
9781538185155
Edition
Second Edition
Publisher
Rowman & Littlefield Publishers, Incorporated
Genre
Business & Finance
Subject
Beverages / Alcoholic / Wine, Economics / General, Sales & Selling / General
Release Date
28/02/2024
Release Year
2024
Language
English
Country/Region of Manufacture
US
Item Height
0.9 in
Item Length
8.9 in
Item Width
6 in
Item Weight
17 Oz
Subject Area
Cooking, Business & Economics
Publication Year
2024
Type
Textbook
Number of Pages
280 Pages

About this product

Product Information

Now in an expanded second edition to include new technologies, and incorporating post-pandemic developments, this is the first book to focus solely on developing the readers' personal wine selling skills--for producers, distributors, and direct to the consumer. It comprehensively provides a practical approach to developing exceptional wine-selling skills. Drawing from their extensive experience in the field, the authors have crafted a clear and insightful framework based on the principles, strategies, and practices employed by top-notch wine professionals, including how to develop relationships, understand customer needs, and deliver both products and sales presentations in an efficient and effective way. Based on the authors' over six decades of combined research, consulting, and teaching in personal selling skills, the book draws on countless interviews and interactions with effective sales professionals in the wine and broader hospitality industries. The second edition also includes articles about the wine market and sales techniques from a dozen wine industry leaders. The strategies they outline are invaluable for all those seeking to start or enhance a career in wine sales. This book will be an invaluable launching point for anyone in the wine industry, whether their focus is distribution, retail sales, sommelier sales at a restaurant, or working in a winery tasting room.

Product Identifiers

Publisher
Rowman & Littlefield Publishers, Incorporated
ISBN-10
1538185156
ISBN-13
9781538185155
eBay Product ID (ePID)
20062514833

Product Key Features

Author
Paul Wagner, Byron Marlowe, John C. Crotts, Susan Dematei
Publication Name
Wine Sales and Distribution : the Secrets to Building a Consultative Selling Approach
Format
Trade Paperback
Language
English
Subject
Beverages / Alcoholic / Wine, Economics / General, Sales & Selling / General
Publication Year
2024
Type
Textbook
Subject Area
Cooking, Business & Economics
Number of Pages
280 Pages

Dimensions

Item Length
8.9 in
Item Height
0.9 in
Item Width
6 in
Item Weight
17 Oz

Additional Product Features

Edition Number
2
LCCN
2023-048078
Intended Audience
Scholarly & Professional
Lc Classification Number
Hd9375.W343 2024
Copyright Date
2023
Dewey Decimal
663.200688
Dewey Edition
23
Illustrated
Yes

Item description from the seller

Rarewaves USA CA

Rarewaves USA CA

97.6% positive feedback
175K items sold

Detailed Seller Ratings

Average for the last 12 months

Accurate description
4.9
Reasonable shipping cost
5.0
Shipping speed
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Communication
4.9

Seller feedback (63,177)

g***a (73)- Feedback left by buyer.
Past month
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I realize that shipments to Canada often take longer. I once read on a menu that "good food takes time to prepare." This CD was well worth the wait. Excellent transaction and I would do business again with this seller.
-***b (465)- Feedback left by buyer.
Past month
Verified purchase
Shipping was longer than expected. They used Ascendia to ship in Canada but the tracking stopped being recorded in the system two days after shipping. It was probably an isolated case. Other than that, product was in perfect shape and communication with the seller was excellent.
2***i (4714)- Feedback left by buyer.
Past month
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Fantastic seller! Among the best!