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The Growth Strategies of Hotel Chains - 9780789026637
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GBP 38.69 (approx S$ 66.38) Expedited Postage to United States via eBay's Global Shipping Program. See detailsfor shipping
Located in: Aldershot, United Kingdom
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eBay item number:314627537933
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- Book Title
- The Growth Strategies of Hotel Chains
- ISBN
- 9780789026637
- Subject Area
- Hotel Management
- Publication Name
- The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies
- Publisher
- Taylor & Francis INC International Concepts
- Subject
- Business
- Publication Year
- 2006
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 216mm
- Item Width
- 156mm
- Item Weight
- 522g
- Number of Pages
- 224 Pages
About this product
Product Information
How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world and what strategies will they use to continue their growth? This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains' growth strategies. It explains in-depth how and why the largest worldwide hotel chains achieved dominant international status and shows how to forecast future developments. Authentic international examples in every chapter bring theoretical concepts into sharp focus. The Growth Strategies of Hotel Chains: Best Practices by Leading Companies is comprised of thirteen chapters, each divided into two parts. The first part sets forth the theory behind an important aspect of growth strategy. The second part of each chapter brings these theoretical arguments to life with specific case examples. For example, in the chapter on franchising, the ten largest hotel franchise businesses in the world are discussed in detail including their actual fees and how they function, with helpful commentary on each. This format, designed with educators' needs in mind, is consistent throughout the text. Charts, tables, and figures make complex information easy to access and understand. The Growth Strategies of Hotel Chains: Best Practices by Leading Companies examines: the question of diversification vs. specialization vertical, horizontal, and diagonal integration acquisitions, mergers, and strategic alliances franchise contracts, management contracts, leaseholds, and ownership branding and globalization why European chains usually expand via property acquisitions and rentals while most American chains prefer management contracts and franchising Packed with information yet written in language that students and hospitality executives can understand, this unique, comprehensive textbook deserves a place in every teaching/training/professional library.
Product Identifiers
Publisher
Taylor & Francis INC International Concepts
ISBN-13
9780789026637
eBay Product ID (ePID)
90575264
Product Key Features
Subject Area
Hotel Management
Publication Name
The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies
Format
Hardcover
Language
English
Subject
Business
Publication Year
2006
Type
Textbook
Number of Pages
224 Pages
Dimensions
Item Height
216mm
Item Width
156mm
Item Weight
522g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 976952259
Seller assumes all responsibility for this listing.
eBay item number:314627537933
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Item location:
Aldershot, United Kingdom
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Afghanistan, Libya, Nauru, Russian Federation, Somalia, Yemen
Postage and handling | Import charges | To | Service | Delivery*See Delivery notes |
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GBP 38.69 (approx S$ 66.38) | See import charges at checkout | United States | Expedited Postage (International Priority Shipping) | Estimated between Thu, 27 Jun and Fri, 5 Jul to 43230 |
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