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Retention Point: The Single Biggest S..., Skrob, Robert
US $7.69
ApproximatelyS$ 9.95
Condition:
Very Good
A book that has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear.
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Located in: Montgomery Illinois, United States
Delivery:
Estimated between Tue, 30 Sep and Fri, 3 Oct to 94104
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30 days return. Seller pays for return shipping.
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eBay item number:276780881277
Item specifics
- Condition
- Book Title
- Retention Point: The Single Biggest Secret to Membership and S...
- ISBN
- 0692094555
- EAN
- 9780692094556
- Release Title
- Retention Point: The Single Biggest Secret to Membership and S...
- Artist
- Skrob, Robert
- Brand
- N/A
- Colour
- N/A
About this product
Product Identifiers
Publisher
Membership Services, Inc.
ISBN-10
0692094555
ISBN-13
9780692094556
eBay Product ID (ePID)
21038703703
Product Key Features
Publication Year
2018
Subject
General
Educational Level
Adult & Further Education
Language
English
Publication Name
Retention Point : The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription
Type
Textbook
Subject Area
Business & Economics
Format
Trade Paperback
Additional Product Features
Intended Audience
Adult Education
Synopsis
You know those members who love what you deliver? They can¿t get enough, they tell everyone they know about you and they buy everything you offer. These are the ¿Lifers.¿ Then, there are the ¿Quitters.¿ The Quitters stop opening your email, don¿t use what you provide, then they quit, (sometimes asking for a refund.) This book reveals how to create more Lifers and repel the Quitters before they cost you time and money on wasted fulfillment. Your Retention Point is the moment your brand-new member becomes a Lifer, is emotionally invested in what you deliver, uses your product and talks about it to her friends. This book reveals how to get more members to the Retention Point. Right now it is happening by accident. By implementing the systems I reveal within this book you can generate five or ten times the number of members reaching the Retention Point and becoming Lifers as you do today. This book includes five case studies showing the Retention Point in action. Plus, Mr. Skrob¿s reveals his entire 9-Step Member On Ramp to make it easy to implement and get more of your members to the Retention Point., Membership Growth Comes From Retention, Not From Getting New Members My name is Robert Skrob, I help membership and subscriptions grow by stopping members from quitting. I do that by getting more of your members to the Retention Point faster. You know those members who love you, buy everything you offer and tell all their friends about you? Those members have made it to the Retention Point. And, when you do what I show you how to do in the book, you'll get MORE of your members to the Retention Point so you can keep them longer and your recurring revenue will grow. Membership is a great business model in concept. You get a customer and each time your customer renews you get recurring revenue. But, even though I'd become a membership marketing expert I soon discovered it doesn't matter how many new members you get if your members quit as fast as new members join. I just got off the phone with a prospective client for the first time. His team is generating more than 10,000 new members a month. That's awesome, a great effort and commendable result that's getting his company featured in many subscription industry profiles. What isn't getting featured is this same company is losing 9500 members each month. This means they spend 95% of all of their marketing efforts replacing members that quit. Twenty-seven days of each month are spent replacing canceled members. Their marketing department has thirty days of monthly expenses but delivers only three days of growth. If you know of anyone that's in this position, or if you are in this position, I'm revealing more than 25 years of membership growth experience in this new book called Retention Point, The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxes and all Membership and Subscription-Based Businesses. When you get your hands on this book you'll discover: - The five fallacies of membership retention that most subscription businesses implement that actually INCREASE member churn rates. - Five case studies of subscription business turnarounds (or successful launches) including a publisher, a subscription box, SAAS, an association and a charity/nonprofit. - The 10 Retention Point Accelerators that transform your new members from Quitters into Lifers. - How to achieve 90% to 98% annual renewal percentages, even if you believe this is completely impossible for your business. - The single biggest misunderstanding subscription companies believe that kills membership growth. Plus a whole lot more, when you get Retention Point.
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- eBay 自動留下信用評價- Feedback left by buyer.Past month訂單成功完成 — 物品享追蹤服務且準時送達
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