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Merve Emre The Personality Brokers (Paperback) (UK IMPORT)

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Book Title
Personality Brokers : the Strange History of Myers-Briggs and the Birth of Personality Testing
Publication Name
The Personality Brokers
Title
The Personality Brokers
Subtitle
The Strange History of Myers-Briggs and the Birth of Personality
Author
Merve Emre
Format
Trade Paperback
ISBN-10
1101974141
EAN
9781101974148
ISBN
9781101974148
Publisher
Knopf Doubleday Publishing Group
Genre
Biography & Autobiography, Psychology, Body, Mind & Spirit, Business & Economics
Topic
Women, Mindfulness & Meditation, Personality, Assessment, Testing & Measurement, Organizational Development
Release Year
2019
Release Date
10/09/2019
Language
English
Country/Region of Manufacture
US
Item Height
0.7in
Item Length
8in
Item Width
5.2in
Item Weight
8.4 Oz
Publication Year
2019
Number of Pages
336 Pages

About this product

Product Information

*A New York Times Critics' Best Book of 2018* *An Economist Best Book of 2018* *A Spectator Best Book of 2018* *A Mental Floss Best Book of 2018* An unprecedented history of the personality test conceived a century ago by a mother and her daughter--fiction writers with no formal training in psychology--and how it insinuated itself into our boardrooms, classrooms, and beyond The Myers-Briggs Type Indicator is the most popular personality test in the world. It is used regularly by Fortune 500 companies, universities, hospitals, churches, and the military. Its language of personality types--extraversion and introversion, sensing and intuiting, thinking and feeling, judging and perceiving--has inspired television shows, online dating platforms, and Buzzfeed quizzes. Yet despite the test's widespread adoption, experts in the field of psychometric testing, a $2 billion industry, have struggled to validate its results--no less account for its success. How did Myers-Briggs, a homegrown multiple choice questionnaire, infiltrate our workplaces, our relationships, our Internet, our lives? First conceived in the 1920s by the mother-daughter team of Katherine Briggs and Isabel Briggs Myers, a pair of devoted homemakers, novelists, and amateur psychoanalysts, Myers-Briggs was designed to bring the gospel of Carl Jung to the masses. But it would take on a life entirely its own, reaching from the smoke-filled boardrooms of mid-century New York to Berkeley, California, where it was administered to some of the twentieth century's greatest creative minds. It would travel across the world to London, Zurich, Cape Town, Melbourne, and Tokyo, until it could be found just as easily in elementary schools, nunneries, and wellness retreats as in shadowy political consultancies and on social networks. Drawing from original reporting and never-before-published documents, The Personality Brokers takes a critical look at the personality indicator that became a cultural icon. Along the way it examines nothing less than the definition of the self--our attempts to grasp, categorize, and quantify our personalities. Surprising and absorbing, the book, like the test at its heart, considers the timeless question: What makes you, you?

Product Identifiers

Publisher
Knopf Doubleday Publishing Group
ISBN-10
1101974141
ISBN-13
9781101974148
eBay Product ID (ePID)
6038721855

Product Key Features

Book Title
Personality Brokers : the Strange History of Myers-Briggs and the Birth of Personality Testing
Author
Merve Emre
Format
Trade Paperback
Language
English
Topic
Women, Mindfulness & Meditation, Personality, Assessment, Testing & Measurement, Organizational Development
Publication Year
2019
Genre
Biography & Autobiography, Psychology, Body, Mind & Spirit, Business & Economics
Number of Pages
336 Pages

Dimensions

Item Length
8in
Item Height
0.7in
Item Width
5.2in
Item Weight
8.4 Oz

Additional Product Features

Lc Classification Number
Bf698.8.M94e56 2018
Copyright Date
2018
Target Audience
Trade
Lccn
2018-011977
Dewey Decimal
155.2/8
Dewey Edition
23

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  • GB 864 1548 11
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