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Selling Naked: A Revolutionary Approach to Launching Your Brand Online
US $2.25
ApproximatelyS$ 2.93
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Condition:
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Pickup:
Free local pickup from Englewood, New Jersey, United States.
Shipping:
US $4.47 (approx S$ 5.82) USPS Media MailTM.
Located in: Englewood, New Jersey, United States
Delivery:
Estimated between Sat, 15 Nov and Wed, 19 Nov to 94104
Returns:
30 days return. Seller pays for return shipping.
Coverage:
Read item description or contact seller for details. See all detailsSee all details on coverage
(Not eligible for eBay purchase protection programmes)
Seller assumes all responsibility for this listing.
eBay item number:265655852804
Item specifics
- Condition
- Country of Origin
- United States
- Signed By
- Not Signed
- Signed
- No
- Custom Bundle
- No
- Book Series
- N/A
- Ex Libris
- No
- Narrative Type
- Nonfiction
- Original Language
- English
- Intended Audience
- Adults, Young Adults
- Inscribed
- No
- Edition
- First Edition
- California Prop 65 Warning
- N/A
- Vintage
- No
- Personalize
- No
- Type
- Novel
- Literary Movement
- N/A
- Era
- 2020s
- Illustrator
- N/A
- Personalized
- No
- Features
- Dust Jacket
- Personalization Instructions
- N/A
- ISBN
- 9781984826268
About this product
Product Identifiers
Publisher
Crown Publishing Group, T.H.E.
ISBN-10
1984826263
ISBN-13
9781984826268
eBay Product ID (ePID)
14038900123
Product Key Features
Book Title
Selling Naked : a Revolutionary Approach to Launching Your Brand Online
Number of Pages
304 Pages
Language
English
Publication Year
2020
Topic
Entrepreneurship, E-Commerce / Internet Marketing, New Business Enterprises, Sales & Selling / General, Marketing / Direct
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
1 in
Item Weight
14.4 Oz
Item Length
8.5 in
Item Width
5.8 in
Additional Product Features
Intended Audience
Trade
LCCN
2019-025927
Reviews
"Jesse Horwitz is a pioneer of the Direct Brand Economy, and Selling Naked is a vivid guide to how he, thousands of other entrepreneurs, and perhaps you can create powerful global brands out of great ideas." --Randall Rothenberg, CEO of IAB
Synopsis
A revolutionary blueprint to help aspiring entrepreneurs, startups, and global enterprises alike sell directly to consumers, from the co-founder of the wildly successful e-commerce business Hubble Contacts. E-commerce startups have exploded in the marketplace, selling merchandise and services directly to consumers, often through mobile phones. They skip the middlemen, avoid the lower margins of retail channels of distribution, strike deals directly with manufacturers and suppliers, and, in doing so, save consumers money. Among the companies that are part of this e-commerce revolution are Dollar Shave Club, Casper, Quip, Peloton, and Hubble Contacts. In Selling Naked, Hubble Contacts co-founder and co-CEO Jesse Horwitz shows entrepreneurs and enterprise companies alike precisely how to conceive, launch, and grow an e-commerce brand by using paid marketing social media channels. Horwitz shows entrepreneurs how to test consumer interest before spending a dime by placing mock ads on Facebook and other social media. Using this method, Hubble Contacts got an astonishing two thousand signups in four days, and as a result, raised $3.5 million in seed money. Hubble ran a second experiment to see if consumers would actually sign up for the service, which led to a second multimillion-dollar investment. Horwitz shows how startups can cut through the metrics bullshit to focus on the one metric that really matters; how to use third-party tools rather than build everything from scratch; and how to tell a great story to investors and frame your digital offering. In addition to running Hubble, Jesse Horwitz now works with established Fortune 500 enterprises to help build their e-commerce brands within the landscape of a larger retail environment. Selling Naked is the definitive playbook on how to start up a successful direct-to-consumer business., "A candid, behind-the-scenes look at how successful direct-to-consumer brands such as Hubble are launching their businesses on platforms like Facebook and Google."--Lisa Sherman, president and CEO, the Ad Council LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD - "A must-read for anyone interested in starting a new business."--Moiz Ali, CEO, Native E-commerce startups have exploded in the marketplace, selling merchandise and services directly to consumers, often through mobile phones. They skip the middlemen, avoid the lower margins of retail channels of distribution, strike deals directly with manufacturers and suppliers, and, in doing so, save consumers money. Among the companies that are part of this e-commerce revolution are Dollar Shave Club, Casper, Quip, Peloton, and Hubble Contacts. In Selling Naked, Hubble Contacts co-founder and co-CEO Jesse Horwitz shows entrepreneurs and enterprise companies alike precisely how to conceive, launch, and grow an e-commerce brand by using paid marketing social media channels. Horwitz shows entrepreneurs how to test consumer interest before spending a dime by placing mock ads on Facebook and other social media. Using this method, Hubble Contacts got an astonishing two thousand signups in four days, and as a result, raised $3.5 million in seed money. Hubble ran a second experiment to see if consumers would actually sign up for the service, which led to a second multimillion-dollar investment. Horwitz shows how startups can cut through the metrics bullshit to focus on the one metric that really matters; how to use third-party tools rather than build everything from scratch; and how to tell a great story to investors and frame your digital offering. In addition to running Hubble, Jesse Horwitz now works with established Fortune 500 enterprises to help build their e-commerce brands within the landscape of a larger retail environment. Selling Naked is the definitive playbook on how to start up a successful direct-to-consumer business., "A candid, behind-the-scenes look at how successful direct-to-consumer brands such as Hubble are launching their businesses on platforms like Facebook and Google."--Lisa Sherman, president and CEO, the Ad Council LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD * "A must-read for anyone interested in starting a new business."--Moiz Ali, CEO, Native E-commerce startups have exploded in the marketplace, selling merchandise and services directly to consumers, often through mobile phones. They skip the middlemen, avoid the lower margins of retail channels of distribution, strike deals directly with manufacturers and suppliers, and, in doing so, save consumers money. Among the companies that are part of this e-commerce revolution are Dollar Shave Club, Casper, Quip, Peloton, and Hubble Contacts. In Selling Naked, Hubble Contacts co-founder and co-CEO Jesse Horwitz shows entrepreneurs and enterprise companies alike precisely how to conceive, launch, and grow an e-commerce brand by using paid marketing social media channels. Horwitz shows entrepreneurs how to test consumer interest before spending a dime by placing mock ads on Facebook and other social media. Using this method, Hubble Contacts got an astonishing two thousand signups in four days, and as a result, raised $3.5 million in seed money. Hubble ran a second experiment to see if consumers would actually sign up for the service, which led to a second multimillion-dollar investment. Horwitz shows how startups can cut through the metrics bullshit to focus on the one metric that really matters; how to use third-party tools rather than build everything from scratch; and how to tell a great story to investors and frame your digital offering. In addition to running Hubble, Jesse Horwitz now works with established Fortune 500 enterprises to help build their e-commerce brands within the landscape of a larger retail environment. Selling Naked is the definitive playbook on how to start up a successful direct-to-consumer business.
LC Classification Number
HF5438.25.H674 2020
Item description from the seller
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Seller feedback (1,485)
- 1***1 (942)- Feedback left by buyer.Past monthVerified purchaseSuper ⭐️ Seller!! Fast shipping and prompt delivery. Packaging was well-done and reliable. Book is in excellent condition exactly as described and pictured. The price was fair and accurate. Very happy with this purchase. Thank you!!
- m***g (123)- Feedback left by buyer.Past monthVerified purchaseShipped fast in a sturdy package, as described, for a great price!
- b***h (664)- Feedback left by buyer.Past 6 monthsVerified purchaseBook in great condition as described, careful packaging, and fast shipping! A+ seller!!
Popular categories from this store
Seller feedback (1,485)
- 1***1 (942)- Feedback left by buyer.Past monthVerified purchaseSuper ⭐️ Seller!! Fast shipping and prompt delivery. Packaging was well-done and reliable. Book is in excellent condition exactly as described and pictured. The price was fair and accurate. Very happy with this purchase. Thank you!!
- m***g (123)- Feedback left by buyer.Past monthVerified purchaseShipped fast in a sturdy package, as described, for a great price!
- b***h (664)- Feedback left by buyer.Past 6 monthsVerified purchaseBook in great condition as described, careful packaging, and fast shipping! A+ seller!!