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Theory of the Hashtag by Bernard, Andreas
US $7.12
ApproximatelyS$ 9.13
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages.
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Located in: 65203, United States
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Estimated between Fri, 18 Jul and Tue, 22 Jul to 94104
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eBay item number:234480809598
Item specifics
- Condition
- ISBN
- 9781509538942
About this product
Product Identifiers
Publisher
Polity Press
ISBN-10
1509538941
ISBN-13
9781509538942
eBay Product ID (ePID)
10038378477
Product Key Features
Number of Pages
220 Pages
Language
English
Publication Name
Theory of the Hashtag
Publication Year
2019
Subject
Media Studies, Web / Social Media, Library & Information Science / Digital & Online Resources
Type
Textbook
Subject Area
Computers, Social Science, Language Arts & Disciplines
Format
Trade Paperback
Dimensions
Item Height
0.4 in
Item Weight
4.4 Oz
Item Length
7.3 in
Item Width
4.9 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2019-001773
Dewey Edition
23
Reviews
"A lucid and lively history of this most polymorphous of punctuation marks. Andreas Bernard traces the hashtag's rise from technical utility to seeming ubiquity with wit and insight." Matthew Fuller, Goldsmiths, University of London "Slim but weighty" Morning Star
Dewey Decimal
302.231
Table Of Content
Contents 1. A Sign of the Times 2. Hashtags and the Dispersion of Statements 3. The Biography of a Symbol 4. Where Was the Keyword Before the Hashtag? 5. Venues of the Hashtag I: Political Activism 6. Venues of the Hashtag II: Marketing 7. Empowering and Levelling Works Cited
Synopsis
This is a short book about the most prominent sign of our times. The simple # sign is now used so widely that it is easy to overlook the fundamental effects it has had in the structuring of public debate. With its help, statements are bundled together and discourse is organized and amplified around common buzzwords. This method enables us to navigate more easily the huge volume of online utterances, but it also increases the risk of leveling statements and extinguishing difference, as exemplified by the #MeToo debate. Andreas Bernard traces the young and spectacular career of the humble hashtag. He follows the history of the # sign, documenting its use by Twitter and Instagram, and then examines the most prominent contemporary domains of the sign in socio-political activism and in marketing - two apparently very different fields which are united in their passion for the hashtag. Theory of the Hashtag shines a bright light on a small but pervasive feature of our contemporary digital culture and shows how it is surreptitiously shaping the public sphere.
LC Classification Number
P302.37.B47 2019
Item description from the seller
Seller feedback (39,711)
- 0***r (5)- Feedback left by buyer.Past monthVerified purchaseGood book
- i***b (50)- Feedback left by buyer.Past monthVerified purchaseItem was new, packed great, quality was there but the picture did not match the cover of the item received. Content is the same. I thought it was hard cover. I don't think this is unusual. Can't complain since seller was very congenial about returning the item.
- g***5 (46)- Feedback left by buyer.Past monthVerified purchaseCondition and quality as good or better then listed. Arrived promptly.