Loose-Leaf Edition Understanding Business by Nickels

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Item specifics

Condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See all condition definitionsopens in a new window or tab
Seller Notes
“Used book in good condition. Shows typical wear. Quick shipping. Satisfaction guaranteed!”
Book Title
Loose-Leaf Edition Understanding Business
Topic
Business & Money
Narrative Type
Business & Money
Genre
N/A
Intended Audience
N/A
ISBN
9781260211108
Category

About this product

Product Identifiers

Publisher
Mcgraw-Hill Education
ISBN-10
126021110X
ISBN-13
9781260211108
eBay Product ID (ePID)
13038459512

Product Key Features

Number of Pages
1472 Pages
Language
English
Publication Name
Loose-Leaf Edition Understanding Business
Subject
Education, General
Publication Year
2018
Type
Textbook
Author
William G. Nickels, Jim Mchugh, Susan Mchugh
Subject Area
Business & Economics
Format
Ringbound

Dimensions

Item Height
1.1 in
Item Weight
45.9 Oz
Item Length
10.9 in
Item Width
8.3 in

Additional Product Features

Edition Number
12
Intended Audience
College Audience
LCCN
2017-047683
Grade From
College Freshman
Illustrated
Yes
Grade To
College Graduate Student
Table Of Content
PART 1 Business Trends: Cultivating a Business in Diverse, Global Environments 1 Taking Risks and Making Profits within the Dynamic Business Environment 2 Understanding Economics and How It Affects Business 3 Doing Business in Global Markets 4 Demanding Ethical and Socially Responsible Behavior PART 2 Business Ownership: Starting a Small Business 5 How to Form a Business 6 Entrepreneurship and Starting a Small Business PART 3 Business Management: Empowering Employees to Satisfy Customers 7 Management and Leadership 8 Structuring Organizations for Today's Challenges 9 Production and Operations Management PART 4 Management of Human Resources: Motivating Employees to Produce Quality Goods and Services 10 Motivating Employees 11 Human Resource Management: Finding and Keeping the Best Employees 12 Dealing with Union and Employee-Management Issues PART 5 Marketing: Developing and Implementing Customer-Oriented Marketing Plans 13 Marketing: Helping Buyers Buy 14 Developing and Pricing Goods and Services 15 Distributing Products 16 Using Effective Promotions PART 6 Managing Financial Resources 17 Understanding Accounting and Financial Information 18 Financial Management 19 Using Securities Markets for Financing and Investing Opportunities 20 Money, Financial Institutions, and the Federal Reserve Bonus Chapters Bonus Chapter A: Working within the Legal Environment A Bonus Chapter B: Using Technology to Manage Information B Bonus Chapter C: Managing Risk C Bonus Chapter D: Managing Personal Finances D
Synopsis
Long considered the Gold Standard for introduction to business courses, this comprehensive, readable text enhances teaching because the experienced author team revises in response to diverse, ever-changing course needs and learning styles. Real-world case studies ensure that students grapple with the most current challenges facing businesspeople today.
LC Classification Number
HD31.2.N53 2019

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