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The Social Media Bible: Tactics, Tools, and Strategies for Business Success, Bra

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eBay item number:182459685863
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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
Personalized
No
ISBN
9780470411551

About this product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470411554
ISBN-13
9780470411551
eBay Product ID (ePID)
71133793

Product Key Features

Book Title
Social Media Bibles : Tactics, Tools, and Strategies for Business Success
Number of Pages
840 Pages
Language
English
Publication Year
2009
Topic
Web / Social Media, E-Commerce / Internet Marketing, E-Commerce / General (See Also Computers / Electronic Commerce)
Illustrator
Yes
Genre
Computers, Business & Economics
Author
David Brake, Lon Safko
Format
Trade Paperback

Dimensions

Item Height
1.7 in
Item Weight
50.1 Oz
Item Length
9.3 in
Item Width
7.6 in

Additional Product Features

Intended Audience
Trade
LCCN
2009-010838
TitleLeading
The
Dewey Edition
22
Dewey Decimal
006.7
Synopsis
The Ultimate Guide To Social Media MarketingThe Social Media Bible will show you how to build or transform your business into a social media- enabled enterprise where customers, employees, and prospects connect, collaborate, and champion your products, your services, and your way of doing business.Using the systematic approach presented in this comprehensive guide, you'll learn how to:Increase your company and brand value by engaging people in new forms of communication, collaboration, education, and entertainmentDetermine which social media tactics you should be using with your customers and employeesEvaluate and categorize the tools and applications that constitute the rapidly evolving social media ecosystemMake social media tools like Facebook, MySpace, YouTube, Twitter, blogging, podcasting, and hundreds of others a part of your business strategyDo a social media analysis inside your company to improve internal operations and outside your company to create and monetize relationships with customers and prospectsImplement social media micro- and macrostrategies to give your business the competitive edge it needs to survive and thriveVirtually every business can use social media to increase sales and profits, and The Social Media Bible will show you how. Part One introduces you to social media, and gives you a helpful framework, and presents practical and tactical tips for using some of these tools. Part Two introduces you to over 100 social media tools and applications in fifteen different categories, giving you a quick rundown of the features and functions of the tools that should become part of your social media strategy. Part Three offers mini exercises and assessments to help you conduct a social media audit of your company, your competition, and your customers, so you can craft the perfect strategy for your business.If you want to grow your business, you have to stay connected to your stakeholders- whether you're a big corporation, a small business, or even a nonprofit. The Social Media Bible will show you how to harness the collective wisdom and viral value of your stakeholders and stay ahead of your competition.www.TheSocialMediaBible.com, This comprehensive resource unlocks the mysteries of social media, such as Facebook, Linked In, Jott, Twitter, Myspace, Flickr, Podbean and YouTube., The Ultimate Guide To Social Media Marketing The Social Media Bible will show you how to build or transform your business into a social media-enabled enterprise where customers, employees, and prospects connect, collaborate, and champion your products, your services, and your way of doing business. Using the systematic approach presented in this comprehensive guide, you'll learn how to: Increase your company and brand value by engaging people in new forms of communication, collaboration, education, and entertainment Determine which social media tactics you should be using with your customers and employees Evaluate and categorize the tools and applications that constitute the rapidly evolving social media ecosystem Make social media tools like Facebook, MySpace, YouTube, Twitter, blogging, podcasting, and hundreds of others a part of your business strategy Do a social media analysis inside your company to improve internal operations and outside your company to create and monetize relationships with customers and prospects Implement social media micro- and macrostrategies to give your business the competitive edge it needs to survive and thrive Virtually every business can use social media to increase sales and profits, and The Social Media Bible will show you how. Part One introduces you to social media, and gives you a helpful framework, and presents practical and tactical tips for using some of these tools. Part Two introduces you to over 100 social media tools and applications in fifteen different categories, giving you a quick rundown of the features and functions of the tools that should become part of your social media strategy. Part Three offers mini exercises and assessments to help you conduct a social media audit of your company, your competition, and your customers, so you can craft the perfect strategy for your business. If you want to grow your business, you have to stay connected to your stakeholders- whether you're a big corporation, a small business, or even a nonprofit. The Social Media Bible will show you how to harness the collective wisdom and viral value of your stakeholders and stay ahead of your competition. www.TheSocialMediaBible.com, The Ultimate Guide To Social Media Marketing The Social Media Bible will show you how to build or transform your business into a social media--enabled enterprise where customers, employees, and prospects connect, collaborate, and champion your products, your services, and your way of doing business. Using the systematic approach presented in this comprehensive guide, you'll learn how to: Increase your company and brand value by engaging people in new forms of communication, collaboration, education, and entertainment Determine which social media tactics you should be using with your customers and employees Evaluate and categorize the tools and applications that constitute the rapidly evolving social media ecosystem Make social media tools like Facebook, MySpace, YouTube, Twitter, blogging, podcasting, and hundreds of others a part of your business strategy Do a social media analysis inside your company to improve internal operations and outside your company to create and monetize relationships with customers and prospects Implement social media micro- and macrostrategies to give your business the competitive edge it needs to survive and thrive Virtually every business can use social media to increase sales and profits, and The Social Media Bible will show you how. Part One introduces you to social media, and gives you a helpful framework, and presents practical and tactical tips for using some of these tools. Part Two introduces you to over 100 social media tools and applications in fifteen different categories, giving you a quick rundown of the features and functions of the tools that should become part of your social media strategy. Part Three offers mini exercises and assessments to help you conduct a social media audit of your company, your competition, and your customers, so you can craft the perfect strategy for your business. If you want to grow your business, you have to stay connected to your stakeholders- whether you're a big corporation, a small business, or even a nonprofit. The Social Media Bible will show you how to harness the collective wisdom and viral value of your stakeholders and stay ahead of your competition. www.TheSocialMediaBible.com
LC Classification Number
ZA4482

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