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Business Communication Process & Product, 10th Edition FREE SHIPPING
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A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages.
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Located in: Sacramento, California, United States
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eBay item number:177346136972
Item specifics
- Condition
- Unit Type
- Unit
- Educational Level
- Adult & Further Education, High School, Middle School
- Level
- Beginner, Intermediate, Advanced, Proficiency, Business, Technical
- Country/Region of Manufacture
- United States
- ISBN
- 9780357129234
About this product
Product Identifiers
Publisher
Cengage Learning
ISBN-10
0357129237
ISBN-13
9780357129234
eBay Product ID (ePID)
18050071497
Product Key Features
Number of Pages
736 Pages
Publication Name
Business Communication : Process and Product
Language
English
Publication Year
2021
Subject
Business Communication / General, Commerce
Features
Revised
Type
Textbook
Subject Area
Business & Economics
Series
Mindtap Course List Ser.
Format
Hardcover
Dimensions
Item Height
11 in
Item Weight
63.2 Oz
Item Length
1.4 in
Item Width
8.7 in
Additional Product Features
Edition Number
10
Intended Audience
College Audience
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
651.7
Table Of Content
UNIT I: COMMUNICATION FOUNDATIONS1. Business Communication in the Digital Age2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills3. Intercultural CommunicationUNIT II: THE WRITING PROCESS4. Planning Business Messages5. Organizing and Writing Business Messages6. Revising Business MessagesUNIT III: WORKPLACE COMMUNICATION7. Electronic Messages and Digital Media8. Positive and Neutral Messages9. Negative Messages10. Persuasive and Sales MessagesUNIT IV: Reports, Proposals, and Presentations11. Report Writing Basics12. Informal Business Reports13. Proposals, Business Plans, and Formal Business Reports14. Business PresentationsUNIT V: EMPLOYMENT COMMUNICATION15. The Job Search, Résumés, and Cover Letters in the Digital Age16. Interviewing and Following UpAppendix A: Document FormatsAppendix B: Citation FormatsAppendix C: Correction Symbols and Proofreading MarksAppendix D: Grammar and Mechanics
Edition Description
Revised edition
Synopsis
Interested in making your skills future-ready and recession-proof? Guffey/Loewy's best-selling BUSINESS COMMUNICATION: PROCESS AND PRODUCT, 10E, can help. This leading text and MindTap digital resources guide you in developing the communication competencies most important for professional success in today's hyper-connected digital age. Refine the skills that employers value most, such as superior writing, speaking, presentation, critical thinking and teamwork skills. Two updated employment chapters offer tips for a labor market that is more competitive, mobile and technology-driven than ever before. Based on interviews with successful practitioners and extensive research into the latest trends, technologies and practices, this edition offers synthesized advice on building your personal brand, using LinkedIn effectively and résumé writing. A signature 3-x-3 writing process, meaningful assignments and digital practice tools further equip you with the communication skills to stand out in business today.
LC Classification Number
HF5718.3.G838 2021
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