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Change by Design: How Design Thinking Transfor- 0061766089, Tim Brown, hardcover

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Located in: Park Toyal,, United Kingdom

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londonbridgebooks (101490)
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eBay item number:166687850464

Last updated on Jun 16, 2024 22:02:12 SGTView all revisionsView all revisions

Item specifics

Condition: Good: A book that has been read but is in good condition. Very minimal damage to the cover including ... Good: A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See all condition definitionsopens in a new window or tab

Book Title: Change by Design: How Design Thinking Transforms Organizations an

ISBN: 9780061766084

Publication Year: 2009

Type: Textbook

Format: Hardcover

Language: English

Publication Name: Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation

Item Height: 229mm

Author: Tim Brown

Publisher: HarperCollins INC International Concepts

Item Width: 152mm

Subject: Business

Item Weight: 426g

Number of Pages: 272 Pages

About this product

Product Information

The subject of design thinking is the rage at business schools, throughout corporations, and increasingly in the popular press-due in large part to the work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business. The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. Change by Design explains design thinking, the collaborative process by which the designer's sensibilities and methods are employed to match people's needs, not only with what is technically feasible, but what is viable to the bottom line. Design thinking converts need into demand. It's a human-centered approach to problem solving that helps people and organizations become more innovative and more creative. Introduced a decade ago, the concept of design thinking remains popular at business schools, throughout corporations, and increasingly in the popular press-due in large part to work of IDEO, the undisputed world leading strategy, innovation, and design firm headed by Tim Brown. As he makes clear in this visionary guide-now updated with addition material, including new case studies, and a new introduction-design thinking is not just applicable to so-called creative industries or people who work in the design field. It's a methodology that has been used by organizations such as Kaiser Permanente, to increase the quality of patient care by re-examining the ways that their nurses manage shift change, or Kraft, to rethink supply chain management. Change by Design is not a book by designers for designers; it is a book for creative leaders seeking to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

Product Identifiers

Publisher

HarperCollins INC International Concepts

ISBN-13

9780061766084

eBay Product ID (ePID)

92144150

Product Key Features

Author

Tim Brown

Publication Name

Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation

Format

Hardcover

Language

English

Subject

Business

Publication Year

2009

Type

Textbook

Number of Pages

272 Pages

Dimensions

Item Height

229mm

Item Width

152mm

Item Weight

426g

Additional Product Features

Title_Author

Tim Brown

Country/Region of Manufacture

United States

Item description from the seller

Business seller information

Value Added Tax Number:

GB 318 2868 81

Seller assumes all responsibility for this listing.

eBay item number:166687850464

Last updated on Jun 16, 2024 22:02:12 SGTView all revisionsView all revisions

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