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The Battle for the Mind: War and Peace in the Era of Mass Communication by Gary

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN-13
9781558498532
Book Title
The Battle for the Mind
ISBN
9781558498532
Publication Year
2011
Type
Textbook
Format
Paperback
Subject Area
Political Science
Language
English
Publication Name
The Battle for the Mind: War and Peace in the Era of Mass Communication
Author
Gary Messinger
Publisher
University of Massachusetts Press
Subject
History
Item Weight
452g
Number of Pages
320 Pages

About this product

Product Information

Most people typically think of armed conflict in physical terms, involving guns and bombs, ships and planes, tanks and missiles. But today, because of mass communication, war and the effort to prevent it are increasingly dependent on non-physical factors - the capacity to persuade combatants and citizens to engage in violence or avoid it, and the packaging of the information on which decision making is based. This book explores the many ways that mass communication has revolutionized international relations, whether the aim was to make war effectively or to prevent it. Gary Messinger shows that over the last 150 years a succession of breakthroughs in the realm of media has reshaped the making of war and peace. Along with mass newspapers, magazines, books, motion pictures, radio, television, computer software, and tele-communication satellites comes an array of strategies for exploiting these media to control popular beliefs and emotions. Images of war now arrive in many forms and reach billions of people simultaneously. Political and military leaders must react to crowd impulses that sweep around the globe. Nation-states and nongovernmental groups, including terrorists, use mass communication to spread their portrayals of reality. Drawing on a wide range of media products, from books and articles to films and television programs, as well as his own research in the field of propaganda studies, Messinger offers a fresh and comprehensive overview. He skilfully charts the path that has led us to our current situation and suggests where we might go next.

Product Identifiers

Publisher
University of Massachusetts Press
ISBN-13
9781558498532
eBay Product ID (ePID)
105453128

Product Key Features

Subject Area
Political Science
Author
Gary Messinger
Publication Name
The Battle for the Mind: War and Peace in the Era of Mass Communication
Format
Paperback
Language
English
Subject
History
Publication Year
2011
Type
Textbook
Number of Pages
320 Pages

Dimensions

Item Weight
452g

Additional Product Features

Title_Author
Gary Messinger
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • AU 82107909133
  • GB 293967539
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