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Riding the Black Ship: Japan and Tokyo Disneyland by Raz, Aviad E.
by Raz, Aviad E. | PB | Good
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eBay item number:145155546706
Item specifics
- Condition
- Good
- Seller Notes
- Binding
- Paperback
- Weight
- 0 lbs
- Product Group
- Book
- IsTextBook
- Yes
- ISBN
- 9780674768949
- Item Length
- 0.9in
- Publisher
- Harvard University, Asia Center
- Publication Year
- 1999
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.1in
- Genre
- Travel, History, Social Science
- Topic
- Asia / Japan, General, Popular Culture, Special Interest / Amusement & Theme Parks
- Item Width
- 0.6in
- Item Weight
- 12.8 Oz
- Number of Pages
- 264 Pages
About this product
Product Information
In 1997, over 17 million people visited Tokyo Disneyland, making it the most popular of the many theme parks in Japan. Since it opened in 1983, Tokyo Disneyland has been analyzed mainly as an example of the globalization of the American leisure industry and its organizational culture, particularly the "company manual." By looking at how Tokyo Disneyland is experienced by employees, management, and visitors, Aviad Raz produces not only a cultural reading of the onstage show but also an ethnographic analysis of its production by those who work there and its reception by its customers. Previous studies have seen Disneyland as a "black ship"--an exported, hegemonic model of American leisure and pop culture--that "conquered" Japan. By concentrating on the Japanese point of view, Raz shows that it is much more an example of successful domestication and that it has succeeded precisely because it has become Japanese even while marketing itself as foreign. Rather than being an agent of Americanization, Tokyo Disneyland is a simulated "America" showcased by and for the Japanese.
Product Identifiers
Publisher
Harvard University, Asia Center
ISBN-10
0674768949
ISBN-13
9780674768949
eBay Product ID (ePID)
515361
Product Key Features
Format
Trade Paperback
Language
English
Topic
Asia / Japan, General, Popular Culture, Special Interest / Amusement & Theme Parks
Publication Year
1999
Type
Textbook
Genre
Travel, History, Social Science
Number of Pages
264 Pages
Dimensions
Item Length
0.9in
Item Height
0.1in
Item Width
0.6in
Item Weight
12.8 Oz
Additional Product Features
Series Volume Number
173
Lc Classification Number
Gv1853.4.J32t657 199
Reviews
Raz's study of Tokyo Disneyland (TDL) is a well-grounded case of domestication. The central question of the study is to examine how Walt Disney World, as a globalizing and imperialistic operation, has been reworked into the localized cultural networks of Japan...This book is a strong case of glocalization, collapsing the global and local., Raz's study of Tokyo Disneyland (TDL) is a well-grounded case of domestication. The central question of the study is to examine how Walt Disney World, as a globalizing and imperialistic operation, has been reworked into the localized cultural networks of Japan... This book is a strong case of glocalization, collapsing the global and local., Raz's socio-anthropological study describes how a significant piece of American business, ideology, and fantasy has been remade in Japan. Raz challenges the popular idea of Tokyo Disneyland as being a cultural imperialism. Rather, he found that it has succeeded precisely because it has become Japanese while marketing itself as American... [A] fine ethnography., Raz's socio-anthropological study describes how a significant piece of American business, ideology, and fantasy has been remade in Japan. Raz challenges the popular idea of Tokyo Disneyland as being a cultural imperialism. Rather, he found that it has succeeded precisely because it has become Japanese while marketing itself as American...[A] fine ethnography.
Publication Name
Riding the Black Ship : Japan and Tokyo Disneyland
Table of Content
Maps, Tables, and Figures Abbreviations Introduction Theoretical Considerations Globalization: Cultural Imperialism or Local Adaptation? Japan as a Consumerist Society Methodological Considerations Traveling with Disney A Short History of OLC and the TDL Project PART I: ONSTAGE America in Tokyo: The Remaking of Disneyland in Japan The Dubbed Spiel: Jungle Cruise Domesticating Disney: Cinderella's Castle Wishful History: Meet the World The Exotic and the Familiar "America" on Stage "Japan" on Stage PART II: BACKSTAGE Working for TDL Part-time Employees Hiring and Training in TDL, Disney, and KMrakuen Regular Employees Organizational Culture and Organizational Critique Service Culture and the "Manual Society" The Smile Factory The Taylorist System Putting the Heart Back in the Manual Taylorism, Service Work, and the Dialectic of Form and Feeling PART III: OFFSTAGE The Theme Park Boom: Remaking the World in Japan The Theme Park Boom Japan's Themed Lands in Sociological Perspective Receptions of TDL-Disney Disneyland as Socialization: The Early Years Office Ladies, Burikko, and Disney TDL and Middle Age The Problem with Leisure: Rej/Asobi and Infantile Consumerism Traveling Theories: Aboard the Black Ship The Culture Industry Revisited The Black Ships of Glocalzation Reference Matter Notes Works Cited Index
Copyright Date
1999
Lccn
98-043028
Dewey Decimal
791/.06/852135
Intended Audience
Scholarly & Professional
Series
Harvard East Asian Monographs
Dewey Edition
21
Illustrated
Yes
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eBay item number:145155546706
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