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Pacific Southwest Airlines, California, Images of Aviation, Paperback
Condition:
More than 10 available / 7 sold
Postage:
Located in: Columbia, South Carolina, United States
Delivery:
Estimated between Thu, 9 May and Mon, 13 May to 43230
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Seller information
Registered as a Business Seller
Seller assumes all responsibility for this listing.
eBay item number:144257052639
Item specifics
- Condition
- Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
- Brand
- Unbranded
- MPN
- 9780738581125
- ISBN
- 9780738581125
- Book Title
- Pacific Southwest Airlines
- Item Length
- 9.2in
- Publisher
- Arcadia Publishing
- Publication Year
- 2010
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.3in
- Genre
- Transportation, History
- Topic
- Aviation / History, Aviation / Commercial, United States / State & Local / West (Ak, CA, Co, Hi, Id, Mt, Nv, Ut, WY)
- Item Width
- 6.5in
- Item Weight
- 0.7 Oz
- Number of Pages
- 128 Pages
About this product
Product Information
With its low fares and friendly service, Pacific Southwest Airlines (PSA) was one of the most successful regional airlines in American history. Its distinctive orange, red, and white planes, complete with a beaming smile were immediately recognizable to those living on the West Coast. The airline was also known for employing beautiful and sociable flight attendants. Kenny Friedkin, the founder of PSA, started in 1949 with one leased DC-3 and expanded his fleet to serve millions of passengers each year. Although PSA is no longer in operation, its successful business model of low-priced, efficient service was copied by other airlines and today is considered the norm. In addition, former PSA employees still gather annually to relive the camaraderie they experienced as being a part of one of the most unique airlines of all time.
Product Identifiers
Publisher
Arcadia Publishing
ISBN-10
0738581127
ISBN-13
9780738581125
eBay Product ID (ePID)
92322359
Product Key Features
Book Title
Pacific Southwest Airlines
Format
Trade Paperback
Language
English
Topic
Aviation / History, Aviation / Commercial, United States / State & Local / West (Ak, CA, Co, Hi, Id, Mt, Nv, Ut, WY)
Publication Year
2010
Genre
Transportation, History
Number of Pages
128 Pages
Dimensions
Item Length
9.2in
Item Height
0.3in
Item Width
6.5in
Item Weight
0.7 Oz
Additional Product Features
Lc Classification Number
He9776.R46 2010
Reviews
Title: BOOK REVIEW: PSA history captures airlines's sense of fun Author: Jim Trageser Publisher: North County Times Date: 11/28/2010 Hawaii and Alaska have their namesake airlines, and Hawaii also had Aloha Airlines for a good run. But San Diego may be the only city that was associated with an airline. A new book from Arcadia Publishing, and written by two staff members from the San Diego Air & Space Museum in Balboa Park, will remind locals of how much the long-gone Pacific Southwest Airlines personified Southern California in the 1960s and '70s. Largely a photo history drawing on the museum's extensive archive, "Pacific Southwest Airlines" reminds us of how influential the regional airline was. A trend-setter in both business practices and pop culture, PSA's influence was felt far from its relatively small service area. Photo after photo makes two points very well: The smiley faces painted on the front of all the PSA jets remain a potent symbol of a very smart corporate branding effort, and no airline contributed more to the stereotype of stewardesses in that era. In fact, it was PSA that was first to dress its female flight attendants in miniskirts, the first to adopt hot pants as a uniform item, the first to issue go-go boots. Looking at some of the vintage photographs in the book will leave you wondering if you're reading a history book or looking at outtakes from a lost "Austin Powers" movie. The book begins with the roots of PSA as a flight school founded after World War II to provide civilian flight instruction to former military pilots hoping to get jobs in the booming post-war airline industry. From small prop jobs up through the latest jetliners of the 1970s and early '80s, the history of PSA is also the history of the modern airline. The accompanying text does a nice job of providing context to the photos. For instance, the section on the crash of Flight 182 in September 1978 not only provides information on each photograph, but also explains how the crash spurred safety improvements throughout the industry. The story, of course, ends with PSA being bought by USAir in 1988. But the book also points out how PSA's innovations live on, if not its sexist approach to flight attendants. Today, the very successful Southwest Airlines continues to employ many of PSA's business practices, with a particular emphasis on friendly service that Southwest's founders openly adopted from PSA when they began Southwest as a regional Texas airline in the late 1960s. A large company that is remembered for its friendliness? There's a reason San Diegans still take pride in their association with PSA. "Pacific Southwest Airlines" Authors: Alan Renga and Mark E. Mentges Publisher: Arcadia Publishing Binding: Softcover Pages: 128 (mostly photographs) Price: $21.99
Copyright Date
2010
Target Audience
Trade
Lccn
2010-921994
Series
Images of Aviation Ser.
Illustrated
Yes
Item description from the seller
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eBay item number:144257052639
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Item location:
Columbia, South Carolina, United States
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