Yes!: 50 Scientifically Proven Ways to Be Persuasive, Cialdini Ph.D., Robert B.,
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Yes!: 50 Scientifically Proven Ways to Be Persuasive, Cialdini Ph.D., Robert B.,
US $5.95
ApproximatelyS$ 7.60
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Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages.
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Located in: Andover, Minnesota, United States
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Estimated between Tue, 23 Sep and Mon, 29 Sep to 94104
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eBay item number:136400415033
Item specifics
- Condition
- ISBN
- 9781416576143
About this product
Product Identifiers
Publisher
Free Press
ISBN-10
1416576142
ISBN-13
9781416576143
eBay Product ID (ePID)
106184626
Product Key Features
Book Title
Yes! : 50 Scientifically Proven Ways to Be Persuasive
Number of Pages
272 Pages
Language
English
Publication Year
2009
Topic
Marketing / General, Business Communication / General, Communication Studies, General, Social Psychology, Advertising & Promotion
Illustrator
Yes
Genre
Language Arts & Disciplines, Business & Economics, Psychology
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
7.1 Oz
Item Length
8 in
Item Width
5 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
22
Reviews
"If you had a team of bright guys looking for research that you can actually use to improve your effectiveness, and they wrote it up for you with wit and style, putting it in nifty little reports of three to five pages, would that be useful? YES! This book is the trifecta: first-rate research, lively writing, and practical advice. Read it, enjoy it, use it."-- Dale Dauten, nationally syndicated King Features columnist and author ofThe Gifted Boss, "Meld[s] social psychology, pop culture and field research to demonstrate how the subtle addition, subtraction or substitution of a word, phrase, symbol or gesture can significantly influence consumer behavior....illustrate[s] the simple and surprising approaches that can hone a company's marketing strategies." --Publishers Weekly, "If you had a team of bright guys looking for research that you can actually use to improve your effectiveness, and they wrote it up for you with wit and style, putting it in nifty little reports of three to five pages, would that be useful? YES! This book is the trifecta: first-rate research, lively writing, and practical advice. Read it, enjoy it, use it." -- Dale Dauten, nationally syndicated King Features columnist and author of The Gifted Boss, "Yes!is the single best introduction to and distillation of research and wisdom on how to change people's minds, including your own."-- Warren Bennis, Distinguished Professor of Business, University of Southern California, author ofOn Becoming a Leaderand coauthor ofJudgment: How Winning Leaders Make Great Calls, "This easy-to-read summary of the social-psychological research on persuasion really does tell people how to get to 'yes.' Since we are all selling something, including ourselves, all the time, everyone can, and will be, reading this amazing book."-- Jeffrey Pfeffer, professor, Stanford Graduate School of Business, and author ofWhat Were They Thinking? Unconventional Wisdom About Management, " Yes! is the Freakonomics of social psychology. This book changed my way of looking at the world. This thinking is the real deal. Don't miss out!" -- Daniel Finkelstein, Comment Editor, The Times (London), "Yes!is theFreakonomicsof social psychology. This book changed my way of looking at the world. This thinking is the real deal. Don't miss out!"-- Daniel Finkelstein, Comment Editor,The Times(London), "This easy-to-read summary of the social-psychological research on persuasion really does tell people how to get to 'yes.' Since we are all selling something, including ourselves, all the time, everyone can, and will be, reading this amazing book." -- Jeffrey Pfeffer, professor, Stanford Graduate School of Business, and author of What Were They Thinking? Unconventional Wisdom About Management, " Yes! is the single best introduction to and distillation of research and wisdom on how to change people's minds, including your own." -- Warren Bennis, Distinguished Professor of Business, University of Southern California, author of On Becoming a Leader and coauthor of Judgment: How Winning Leaders Make Great Calls
Dewey Decimal
658.4/5
Synopsis
Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers., Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we, Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life. Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too. Cowritten by the world's most quoted expert on influence, Professor Robert Cialdini, Yes presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Often counterintuitive, the findings presented in Yes will steer you away from common pitfalls while empowering you with little known but proven wisdom. Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.
LC Classification Number
HF5718.G65 2010
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- eBay automated feedback- Feedback left by buyer.Past monthOrder completed successfully—tracked and on time
- eBay automated feedback- Feedback left by buyer.Past monthOrder completed successfully—tracked and on time
- eBay automated feedback- Feedback left by buyer.Past monthOrder completed successfully—tracked and on time
- n***6 (2002)- Feedback left by buyer.Past monthVerified purchaseThank you for your integrity. Seller did not take advantage of recent events and I still received the book at the $10 dollar buy it now price.