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Fundamentals of Strategic Management,Raghavan Parthasarthy

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Book Title
Fundamentals of Strategic Management,Raghavan Parthasarthy
ISBN
9780618427598
Publication Year
2006
Type
Textbook
Format
Paperback
Language
English
Publication Name
Fundamentals of Strategic Management
Item Height
253mm
Author
Raghavan Parthasarthy
Publisher
Cengage Learning, INC International Concepts
Item Width
206mm
Subject
Business
Item Weight
547g
Number of Pages
304 Pages

About this product

Product Information

Fundamentals of Strategic Management emphasizes strategy in action, exposing students to real-world examples, practical applications, and strategic theory. Designed specifically for business majors enrolled in the undergraduate capstone course, this brief text takes a clear, concise approach to strategic management and incorporates material from practitioner sources such as Harvard Business Review and Business Week. The author poses a central question-- What makes a business successful? --to form the basis of discussion for each chapter. One chapter is devoted entirely to corporate governance and social responsibility; coverage of these timely issues is also integrated throughout the program. Boxed examples, end-of-chapter continuing cases, and diagrams and models enhance students' understanding of management concepts.

Product Identifiers

Publisher
Cengage Learning, INC International Concepts
ISBN-13
9780618427598
eBay Product ID (ePID)
89580200

Product Key Features

Author
Raghavan Parthasarthy
Publication Name
Fundamentals of Strategic Management
Format
Paperback
Language
English
Subject
Business
Publication Year
2006
Type
Textbook
Number of Pages
304 Pages

Dimensions

Item Height
253mm
Item Width
206mm
Item Weight
547g

Additional Product Features

Title_Author
Raghavan Parthasarthy
Country/Region of Manufacture
United States

Item description from the seller

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  • GB 724 4981 18
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