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Essentials of Patents by Andy Gibbs (English) Paperback Book

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN-13
9780471250500
Book Title
Essentials of Patents
ISBN
9780471250500
Publication Year
2003
Type
Textbook
Format
Paperback
Language
English
Publication Name
Essentials of Patents
Item Height
233mm
Author
Andy Gibbs, Bob Dematteis
Publisher
John Wiley & Sons Inc
Item Width
163mm
Subject
Law, Business
Item Weight
464g
Number of Pages
288 Pages

About this product

Product Information

While there are many books on how to patent and patent law, Essentials of Patents delivers practical advice on how to leverage patents as a powerful competitive corporate tool. This is not your ordinary patent book . It's emphasis is directed to patent management with the express emphasis of increasing shareholder value, and it's audience, each with its own chapter, includes the CEO / ICO, CFO, CTO, and cross functional managers of HR, Engineering, Manufacturing and IT. Essentials of Patents is arguably one of the first works on intellectual property that drives home the importance of patent creation, protection and exploitation throughout the enterprise. Gibbs and DeMatteis show how patents can enhance competitive intelligence, product development cost reduction, product line expansion, and revenue streams, making this guide a must-have for the savvy manager. In it, the authors introduce a new management methodology: Patent Quality Management, or PQM . With public company market values more than 90% attributable to the value of intangible assets and patents, the time has come for all corporate managers, not just R&D and legal counsel, to master intellectual property management in this competitive global market (and shareholders are demanding it).

Product Identifiers

Publisher
John Wiley & Sons Inc
ISBN-13
9780471250500
eBay Product ID (ePID)
96708494

Product Key Features

Author
Andy Gibbs, Bob Dematteis
Publication Name
Essentials of Patents
Format
Paperback
Language
English
Subject
Law, Business
Publication Year
2003
Type
Textbook
Number of Pages
288 Pages

Dimensions

Item Height
233mm
Item Width
163mm
Item Weight
464g

Additional Product Features

Title_Author
Bob Dematteis, Andy Gibbs
Series Title
Essentials Series
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • AU 82107909133
  • GB 293967539
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