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Converge: Transforming Business at the Intersection of Marketing

Condition:

Good

Price:

GBP 3.28

ApproximatelyS$ 5.59

Postage:

GBP 8.99 (approx S$ 15.32) Standard Postage. See detailsfor shipping

Located in: South East, United Kingdom

Delivery:

Estimated between Wed, 22 May and Mon, 10 Jun to 43230

Seller ships within 1 day after receiving cleared payment.

Returns:

30 days return. Buyer pays for return shipping. See details- for more information about returns

Coverage:

Read item description or contact seller for details. See all detailsSee all details on coverage

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Seller information

cmedia_group (956220)
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eBay item number:134344802454

Last updated on Jan 14, 2024 10:58:37 SGTView all revisionsView all revisions

Item specifics

Condition: Good: A book that has been read but is in good condition. Very minimal damage to the cover including ... Good: A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See all condition definitionsopens in a new window or tab

Title: Converge: Transforming Business at the Intersection of Marketing

ISBN: 9781118575529

EAN: 9781118575529

Publication Year: 2013

Type: Textbook

Format: Hardcover

Language: English

Publication Name: Converge: Transforming Business at the Intersection of Marketing and Technology

Item Height: 228mm

Author: Bob W. Lord, Ray Velez

Publisher: John Wiley & Sons INC International Concepts

Item Width: 159mm

Subject: Marketing, Business

Item Weight: 440g

Number of Pages: 256 Pages

About this product

Product Information

The leaders of Razorfish share their strategies for merging marketing and IT To create rich, technologically enabled experiences, enterprises need close collaboration between marketing and IT. Converge explains how the merging of technology, media, and creativity is revolutionizing marketing and business strategy. The CEO and CTO of Razorfish, one of the world's largest digital marketing agencies, give their unique perspective on how to thrive in this age of disruption. Converge shares their first-hand experience working closely with global brands?including AXE, Intel, Samsung, and Kellogg?to solve business problems at the collision point between media, technology, and marketing. With in-depth looks at cloud computing, data- and API-enabled creativity, ubiquitous computing, and more, Converge presents a roadmap to success. Explains how to organize for innovation within your own organization by applying the principles of agile development across your business Details how to create a religion around convergence, explaining how to tell the story throughout the organization Outlines how to adapt processes to keep up with and take advantage of rapid technological change A book by practitioners for practitioners, Converge is about rethinking business organizations for a new age and empowering your people to thrive in a brand, new world.

Product Identifiers

Publisher

John Wiley & Sons INC International Concepts

ISBN-13

9781118575529

eBay Product ID (ePID)

5046671712

Product Key Features

Author

Bob W. Lord, Ray Velez

Publication Name

Converge: Transforming Business at the Intersection of Marketing and Technology

Format

Hardcover

Language

English

Subject

Marketing, Business

Publication Year

2013

Type

Textbook

Number of Pages

256 Pages

Dimensions

Item Height

228mm

Item Width

159mm

Item Weight

440g

Additional Product Features

Title_Author

Bob W. Lord, Ray Velez

Country/Region of Manufacture

United States

Item description from the seller

Business seller information

Value Added Tax Number:

GB 724 4981 18

Seller assumes all responsibility for this listing.

eBay item number:134344802454

Last updated on Jan 14, 2024 10:58:37 SGTView all revisionsView all revisions

Postage and handling

Item location:

South East, United Kingdom

Post to:

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Afghanistan, Libya, Nauru, Russian Federation, Somalia, Ukraine, Yemen

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Postage and handling	To	Service	Delivery*See Delivery notes
GBP 8.99 (approx S$ 15.32)	United States	Standard Postage (Standard Int'l Postage)	Estimated between Wed, 22 May and Mon, 10 Jun to 43230 Seller ships within 1 day after receiving cleared payment.

Notes - Delivery *Estimated delivery dates include seller's handling time, origin ZIP Code, destination ZIP Code and time of acceptance and will depend on shipping service selected and receipt of cleared payment. Delivery times may vary, especially during peak periods.

Handling time

Will usually ship within 1 business day of receiving cleared payment.

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