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The Startup Way: How Modern Companies Use Entrepreneurial Management to Transfor

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eBay item number:116652531789

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See all condition definitionsopens in a new window or tab
ISBN
9781101903209

About this product

Product Identifiers

Publisher
Crown Publishing Group, T.H.E.
ISBN-10
1101903201
ISBN-13
9781101903209
eBay Product ID (ePID)
234974759

Product Key Features

Book Title
Startup Way : How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth
Number of Pages
400 Pages
Language
English
Publication Year
2017
Topic
Entrepreneurship, New Business Enterprises, Management
Illustrator
Yes
Genre
Business & Economics
Author
Eric Ries
Format
Hardcover

Dimensions

Item Height
0.5 in
Item Weight
19.6 Oz
Item Length
8 in
Item Width
5 in

Additional Product Features

Intended Audience
Trade
LCCN
2017-038383
Dewey Edition
23
TitleLeading
The
Dewey Decimal
658.4/21
Synopsis
Entrepreneur and bestselling author of The Lean Startup , Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century. In The Lean Startup , Eric Ries laid out the practices of successful startups - building a minimal viable product, customer-focused and scientific testing based on a build-measure-learn method of continuous innovation, and deciding whether to persevere or pivot. In The Startup Way , he turns his attention to an entirely new group of organizations: established enterprises like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and the next generation of Silicon Valley upstarts like Airbnb and Twilio. Drawing on his experiences over the past five years working with these organizations, as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management that leads organizations of all sizes and from every industry to sustainable growth and long-term impact. Filled with in-the-field stories, insights, and tools, The Startup Way is an essential road map for any organization navigating the uncertain waters of the century ahead.
LC Classification Number
HB615.R54 2017

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