Picture 1 of 3
Interactive Technologies Ser.: Measuring the User Experience : Collecting,...
Condition:
Postage:
Located in: Fort Collins, Colorado, United States
Delivery:
Estimated between Wed, 8 May and Mon, 13 May to 43230
Returns:
Coverage:
Read item description or contact seller for details. See all detailsSee all details on coverage
(Not eligible for eBay purchase protection programmes)
Seller assumes all responsibility for this listing.
eBay item number:116045479462
Item specifics
- Condition
- Subject
- Technology
- Features
- Collection
- ISBN
- 9780124157811
- Publication Year
- 2013
- Series
- Interactive Technologies Ser.
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Publication Name
- Measuring the User Experience : Collecting, Analyzing, and Presenting Usability Metrics
- Item Length
- 9.2in
- Publisher
- Elsevier Science & Technology
- Item Width
- 7.5in
- Number of Pages
- 320 Pages
About this product
Product Information
Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel.
Product Identifiers
Publisher
Elsevier Science & Technology
ISBN-10
0124157815
ISBN-13
9780124157811
eBay Product ID (ePID)
159958051
Product Key Features
Publication Name
Measuring the User Experience : Collecting, Analyzing, and Presenting Usability Metrics
Format
Trade Paperback
Language
English
Publication Year
2013
Series
Interactive Technologies Ser.
Type
Textbook
Number of Pages
320 Pages
Dimensions
Item Length
9.2in
Item Width
7.5in
Additional Product Features
Lc Classification Number
Qa76.9.U83t95 2013
Edition Number
2
Reviews
"If Tom and Bill could convince me, perhaps the world's biggest fan of qualitative testing, that usability metrics are really valuable-which they have, in this wonderful book-then there's no doubt they'll convince you. I loved reading this book, because it was exactly like having a fascinating conversation with a very smart, very seasoned, and very articulate practitioner. They tell you everything you need to know (and no more) about all the most useful usability metrics, explain the pros and cons of each one (with remarkable clarity and economy), and then reveal exactly how they actually use them after years and years of real world experience. Invaluable!" Steve Krug, author of Don't Make Me Think: A Common Sense Approach to Web Usability "This book is a great resource about the many ways you can gather usability metrics without busting your budget. If you're ready to take your user experience career to the next level of professionalism, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended." Jakob Nielsen, Principal, Nielsen Norman Group, author of Usability Engineering and Eyetracking Web Usability "If you do any type of usability testing, you need this book. Tullis and Albert have written a clear and comprehensive guide with a common-sense approach to usability metrics." Ginny Redish, President of Redish and Associates, Inc., author of Letting Go of the Words "The book is well-structured for the practitioner.. It is a real pleasure to encounter a book that not only takes the reader on a journey through the rich possibilities of technique, but does so in a a manner that is clear, readable, and accessible. I was particularly pleased with the simple explanations of statistical techniques, which are so often presented as incomprehensible.. Whether you've conducted remote studies in the past and want to extend your capability and knowledge, or if you are a complete newcomer, this excellent book is a necessary companion on your journey from the lab into the outside world. You will refer to it often, and it will alert you to opportunities and dangers. What more could you ask of a book?" Gerry Gaffney, User Experience, Vol 10 , Issue 2, 2nd Quarter, 2011, "This book is a great resource about the many ways to gather usability metrics without busting your budget. If you're ready to take your company's user experience process to the next maturity level, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended." -Jakob Nielsen, Principal of Nielsen Norman Group, author of Usability Engineering and Mobile Usability "A great second edition, with updated content based on new research and completely new case studies. If you work in the field of user experience, you should buy this book, read it, and use it." -James R. (Jim) Lewis, Ph.D., CHFP, Senior Human Factors Engineer, IBM Software Group "This book is amazing. It's everything you need to know about measuring the user experience. If you are a user experience professional you must read it. Not skim -- read. It's well written, and very thorough. I'll be keeping it close at hand as my "go-to" book." - Susan Weinschenk, Ph.D., Founder of the Weinschenk Institute, "This book discusses various efforts to identify, collect, analyze, improve, and present metrics that can be used to measure usability...It is well made. It is also fun to read. I recommend it to managers interested in or in charge of user experience design for their products." --ComputingReviews.com, January 2014 "...the source of the data in this book is focused more on the data that you collect while performing user research, but the bottom line is that it will help you improve your data analysis skills...this is a great reference book when you feel stuck with a set of user research data, but cannot figure out how to derive value from it." --Actual Insights blog, October 2013 "This is a how-to guide not a theoretical treatise, they say, providing practical advice about what metrics to collect in what situations, how to collect them, how to make sense of the data using various analysis techniques, and how to present the results in the clearest and most compelling way." --Reference & Research Book News, October 2013 "This book is a great resource about the many ways to gather usability metrics without busting your budget. If you're ready to take your company's user experience process to the next maturity level, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended." --Jakob Nielsen, Principal of Nielsen Norman Group, author of Usability Engineering and Mobile Usability "A great second edition, with updated content based on new research and completely new case studies. If you work in the field of user experience, you should buy this book, read it, and use it." --James R. (Jim) Lewis, Ph.D., CHFP, Senior Human Factors Engineer, IBM Software Group "This book is amazing. It's everything you need to know about measuring the user experience. If you are a user experience professional you must read it. Not skim -- read. It's well written, and very thorough. I'll be keeping it close at hand as my "go-to" book." --Susan Weinschenk, Ph.D., Founder of the Weinschenk Institute, "If Tom and Bill could convince me, perhaps the world's biggest fan of qualitative testing, that usability metrics are really valuable-which they have, in this wonderful book-then there's no doubt they'll convince you. I loved reading this book, because it was exactly like having a fascinating conversation with a very smart, very seasoned, and very articulate practitioner. They tell you everything you need to know (and no more) about all the most useful usability metrics, explain the pros and cons of each one (with remarkable clarity and economy), and then reveal exactly how they actually use them after years and years of real world experience. Invaluable!" Steve Krug, author of Don't Make Me Think: A Common Sense Approach to Web Usability "This book is a great resource about the many ways you can gather usability metrics without busting your budget. If you're ready to take your user experience career to the next level of professionalism, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended." Jakob Nielsen, Principal, Nielsen Norman Group, author of Usability Engineering and Eyetracking Web Usability "If you do any type of usability testing, you need this book. Tullis and Albert have written a clear and comprehensive guide with a common-sense approach to usability metrics." Ginny Redish, President of Redish and Associates, Inc., author of Letting Go of the Words "The book is well-structured for the practitioner.. It is a real pleasure to encounter a book that not only takes the reader on a journey through the rich possibilities of technique, but does so in a a manner that is clear, readable, and accessible. I was particularly pleased with the simple explanations of statistical techniques, which are so often presented as incomprehensible.. Whether you've conducted remote studies in the past and want to extend your capability and knowledge, or if you are a complete newcomer, this excellent book is a necessary companion on your journey from the lab into the outside world. You will refer to it often, and it will alert you to opportunities and dangers. What more could you ask of a book?" Gerry Gaffney, User Experience, Vol 10 , Issue 2, 2nd Quarter, 2011, "This is a how-to guide not a theoretical treatise, they say, providing practical advice about what metrics to collect in what situations, how to collect them, how to make sense of the data using various analysis techniques, and how to present the results in the clearest and most compelling way."-- Reference & Research Book News, October 2013 "This book is a great resource about the many ways to gather usability metrics without busting your budget. If you're ready to take your company's user experience process to the next maturity level, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended."-- Jakob Nielsen, Principal of Nielsen Norman Group, author of Usability Engineering and Mobile Usability "A great second edition, with updated content based on new research and completely new case studies. If you work in the field of user experience, you should buy this book, read it, and use it."-- James R. (Jim) Lewis, Ph.D., CHFP, Senior Human Factors Engineer, IBM Software Group "This book is amazing. It's everything you need to know about measuring the user experience. If you are a user experience professional you must read it. Not skim -- read. It's well written, and very thorough. I'll be keeping it close at hand as my "go-to" book."-- Susan Weinschenk, Ph.D., Founder of the Weinschenk Institute, ".the source of the data in this book is focused more on the data that you collect while performing user research, but the bottom line is that it will help you improve your data analysis skills.this is a great reference book when you feel stuck with a set of user research data, but cannot figure out how to derive value from it."-- Actual Insights blog, October 26, 2013 "This is a how-to guide not a theoretical treatise, they say, providing practical advice about what metrics to collect in what situations, how to collect them, how to make sense of the data using various analysis techniques, and how to present the results in the clearest and most compelling way."-- Reference & Research Book News, October 2013 "This book is a great resource about the many ways to gather usability metrics without busting your budget. If you're ready to take your company's user experience process to the next maturity level, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended."-- Jakob Nielsen, Principal of Nielsen Norman Group, author of Usability Engineering and Mobile Usability "A great second edition, with updated content based on new research and completely new case studies. If you work in the field of user experience, you should buy this book, read it, and use it."-- James R. (Jim) Lewis, Ph.D., CHFP, Senior Human Factors Engineer, IBM Software Group "This book is amazing. It's everything you need to know about measuring the user experience. If you are a user experience professional you must read it. Not skim -- read. It's well written, and very thorough. I'll be keeping it close at hand as my "go-to" book."-- Susan Weinschenk, Ph.D., Founder of the Weinschenk Institute, "If Tom and Bill could convince me, perhaps the world's biggest fan of qualitative testing, that usability metrics are really valuable--which they have, in this wonderful book--then there's no doubt they'll convince you. I loved reading this book, because it was exactly like having a fascinating conversation with a very smart, very seasoned, and very articulate practitioner. They tell you everything you need to know (and no more) about all the most useful usability metrics, explain the pros and cons of each one (with remarkable clarity and economy), and then reveal exactly how they actually use them after years and years of real world experience. Invaluable!" Steve Krug, author of Don't Make Me Think: A Common Sense Approach to Web Usability "This book is a great resource about the many ways you can gather usability metrics without busting your budget. If you're ready to take your user experience career to the next level of professionalism, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended." Jakob Nielsen, Principal, Nielsen Norman Group, author of Usability Engineering and Eyetracking Web Usability "If you do any type of usability testing, you need this book. Tullis and Albert have written a clear and comprehensive guide with a common-sense approach to usability metrics." Ginny Redish, President of Redish and Associates, Inc., author of Letting Go of the Words "The book is well-structured for the practitioner.... It is a real pleasure to encounter a book that not only takes the reader on a journey through the rich possibilities of technique, but does so in a a manner that is clear, readable, and accessible. I was particularly pleased with the simple explanations of statistical techniques, which are so often presented as incomprehensible.... Whether you've conducted remote studies in the past and want to extend your capability and knowledge, or if you are a complete newcomer, this excellent book is a necessary companion on your journey from the lab into the outside world. You will refer to it often, and it will alert you to opportunities and dangers. What more could you ask of a book?" Gerry Gaffney, User Experience, Vol 10 , Issue 2, 2nd Quarter, 2011
Table of Content
Chapter 1 IntroductionChapter 2 BackgroundChapter 3 Planning Chapter 4 Performance MetricsChapter 5 Issue-Based MetricsChapter 6 Self-Reported MetricsChapter 7 Behavioral and Physiological Metrics Chapter 8 Combined and Comparative MetricsChapter 9 Special TopicsChapter 10 Case StudiesChapter 11 Ten Keys to Success
Copyright Date
2013
Target Audience
College Audience
Topic
Measurement, Computer Graphics, Social Aspects, User Interfaces, Social Aspects / Human-Computer Interaction
Dewey Decimal
303.4834
Dewey Edition
23
Illustrated
Yes
Genre
Computers, Technology & Engineering, Mathematics
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:116045479462
Postage and handling
Item location:
Fort Collins, Colorado, United States
Post to:
Afghanistan, Albania, Algeria, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan Republic, Bahamas, Bahrain, Bangladesh, Belgium, Belize, Benin, Bermuda, Bhutan, Bolivia, Bosnia and Herzegovina, Botswana, Brazil, Brunei Darussalam, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canada, Cape Verde Islands, Cayman Islands, Central African Republic, Chad, Chile, China, Colombia, Costa Rica, Cyprus, Czech Republic, Côte d'Ivoire (Ivory Coast), Democratic Republic of the Congo, Denmark, Djibouti, Dominican Republic, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Estonia, Ethiopia, Fiji, Finland, France, Gabon Republic, Gambia, Georgia, Germany, Ghana, Gibraltar, Greece, Greenland, Grenada, Guatemala, Guinea, Guinea-Bissau, Guyana, Haiti, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Ireland, Israel, Italy, Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kiribati, Kuwait, Kyrgyzstan, Laos, Latvia, Lebanon, Lesotho, Liberia, Liechtenstein, Lithuania, Luxembourg, Macau, Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Mauritania, Mauritius, Mexico, Moldova, Monaco, Mongolia, Montenegro, Montserrat, Morocco, Mozambique, Namibia, Nauru, Nepal, Netherlands, New Zealand, Nicaragua, Niger, Nigeria, Norway, Oman, Pakistan, Panama, Papua New Guinea, Paraguay, Peru, Philippines, Poland, Portugal, Qatar, Republic of Croatia, Republic of the Congo, Romania, Rwanda, Saint Kitts-Nevis, Saint Lucia, Saint Vincent and the Grenadines, San Marino, Saudi Arabia, Senegal, Serbia, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, Solomon Islands, South Africa, South Korea, Spain, Sri Lanka, Suriname, Swaziland, Sweden, Switzerland, Taiwan, Tajikistan, Tanzania, Thailand, Togo, Tonga, Trinidad and Tobago, Tunisia, Turkmenistan, Turks and Caicos Islands, Uganda, United Arab Emirates, United Kingdom, United States, Uruguay, Uzbekistan, Vanuatu, Vatican City State, Vietnam, Wallis and Futuna, Western Samoa, Yemen, Zambia, Zimbabwe
Excludes:
Barbados, French Guiana, French Polynesia, Guadeloupe, Libya, Martinique, New Caledonia, Reunion, Russian Federation, Ukraine, Venezuela
| Postage and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| US $4.87 (approx S$ 6.61) | United States | Economy Postage (USPS Media MailTM) | Estimated between Wed, 8 May and Mon, 13 May to 43230 |
| Handling time |
|---|
| Will usually post within 3 business days of receiving cleared payment. |
| Taxes |
|---|
| Taxes may be applicable at checkout. Learn moreLearn more about paying tax on eBay purchases. |
Sales Tax for an item #116045479462
Sales Tax for an item #116045479462
Seller collects sales tax for items shipped to the following states:
| State | Sales Tax Rate |
|---|
Return policy
| Return policy details |
|---|
| The seller will not accept returns for this item. |
Seller feedback (11)
r***l (73)- Feedback left by buyer.
Past month
Verified purchase
Fast shipping, great communication - will buy from again!
y***e (174)- Feedback left by buyer.
Past 6 months
Verified purchase
great
t***4 (155)- Feedback left by buyer.
Past 6 months
Verified purchase
Item as described